- Student Records
Programme & Unit Catalogues

Learning Partnerships, Unit Catalogue 2011/12


AS10256: Business management and logistics in motorsport

Click here for further information Credits: 5
Click here for further information Level: Certificate (FHEQ level 4)
Click here for further information Period: Semester 1 at Wiltshire College
Click here for further information Assessment: OT 100%
Click here for further information Supplementary Assessment: Like-for-like reassessment (where allowed by programme regulations)
Click here for further information Requisites:
Click here for further information Description: Aims:
The aims of this unit are to:
* appreciate the importance of budgeting for a motorsport based business;
* evaluate the impact of sponsorship in the motorsport industry;
* determine the organisational requirements of a motorsport team;
* develop managerial skills in a motorsport environment.

Learning Outcomes:
At the end of this unit students should be able to:
* understand the legal and practical requirements of a sponsorship package;
* maximise the benefits to all parties entering into a sponsorship package;
* define legal and statutory requirements relating to the operation of a motorsport team with due regard for legal, regulatory, ethical and social requirements;
* understand the statistical and logistical requirements of a motorsport team;
* understand the human resource implications for an organisation working in motorsport;
* develop productive working relationships with colleagues and stakeholders;
* manage finances for a given area of responsibility;
* provide leadership in a given area of responsibility.

Skills:
During the unit students should gain the following skills:
Intellectual:
* arbitrating between team and sponsor requirements (F)
* formulating outcomes (F)
* making and defending decisions (F)
* negotiation with involved parties (F)
Professional:
* making written and verbal presentations (F)
* representing the interests of an organisation (F)
* facilitation and negotiation (F)
Practical:
* plan a team's marketing and publicity campaign (T,A)
* organise the sponsorship package for a motorsport event (T,A)
* maximise the benefits to a sponsor, before, during and after an event (T,A)
* plan a team's involvement in a motorsport event (T,A).
* prepare a service schedule for a motorsport event (T,A)
* use of spreadsheet packages (T,A)
Key:
* writing reports (A)
* applying numerical techniques (A)

Content:
This unit includes:
* sponsorship
* programme budgeting
* marketing
* corporate hospitality
* media interaction
* world market place
* Customs and Excise requirements
* time management
* support vehicle organisation and legal requirements
* staff, vehicle and parts synchronisation
* team structures and management
* employment law
* event protocols
* stock control systems and component life
* health and safety
* human resources.
Click here for further informationProgramme availability:

AS10256 is Compulsory on the following programmes:

Learning Partnerships
  • UDAS-WFF05 : FdSc Motorsport Engineering (Full-time at Wiltshire College) - Year 2

NB. Programmes and units are subject to change at any time, in accordance with normal University procedures.