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EL10704: Academic communication skills for management

Follow this link for further information on academic years Academic Year: 2014/5
Further information on owning departmentsOwning Department/School: Academic Skills Centre
Further information on credits Credits: 3
Further information on unit levels Level: Certificate (FHEQ level 4)
Further information on teaching periods Period: Semester 2
Further information on unit assessment Assessment Summary: CW 100%
Further information on unit assessment Assessment Detail:
  • assignments (CW 100%)
Further information on supplementary assessment Supplementary Assessment: Like-for-like reassessment (where allowed by programme regulations)
Further information on requisites Requisites:
Further information on descriptions Description: Aims:
The aim of this course is to further develop students' essay writing skills in and introduce report writing skills in order to help raise the standard of their degree course work and examination answers. The course also aims to develop students' presentation skills.

Learning Outcomes:
Having completed this unit students will be better able to:
* Critically evaluate texts
* Evaluate and improve their own writing
* Produce an academic essay
* Incorporate source material effectively
* Plan and write an outline for a report
* Understand how to structure a report
* Prepare, plan and deliver an oral presentation.

Skills:
Having completed this unit students will be better able to:
Re academic writing skills:
* Think critically about the research or opinions of others
* Develop a questionnaire and interview to collect data
* Communicate research findings in a report
Presentation skills:
* Adopt appropriate body language when giving a presentation
* Use technical visual aids when giving a presentation
* Understand the principles of time management when giving a presentation
* Cope with nerves, equipment failure etc. when giving a presentation.

Content:
Review of essay writing skills:
*Satisfactorily addressing an essay title or question
*Summarising and paraphrasing
*Synthesising sources
*Referencing correctly
*Academic style
*Further development of a critical approach
Report writing:
*Comparison of the structure of essays and reports
*Analysing the sections of a report
*Language of reports
*Writing an abstract
*Writing a report based on primary data
Presentation skills:
* Planning and structuring the talk
* The stages of a talk
* Visual aids
* Delivery (including intonation, body language etc)
* Dealing with questions and answers
* Trouble-shooting
* Group presentations.
Further information on programme availabilityProgramme availability:

EL10704 is Optional on the following programmes:

School of Management
  • UMMN-AFB02 : BSc(Hons) Accounting and Finance (Year 1)
  • UMMN-AKB02 : BSc(Hons) Accounting and Finance with Year long work placement (Year 1)

Notes:
* This unit catalogue is applicable for the 2014/15 academic year only. Students continuing their studies into 2015/16 and beyond should not assume that this unit will be available in future years in the format displayed here for 2014/15.
* Programmes and units are subject to change at any time, in accordance with normal University procedures.
* Availability of units will be subject to constraints such as staff availability, minimum and maximum group sizes, and timetabling factors as well as a student's ability to meet any pre-requisite rules.