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MN50411: Business strategy in the global economy

Follow this link for further information on academic years Academic Year: 2015/6
Further information on owning departmentsOwning Department/School: School of Management
Further information on credits Credits: 3
Further information on unit levels Level: Masters UG & PG (FHEQ level 7)
Further information on teaching periods Period: Modular (no specific semester)
Semester 2
Further information on unit assessment Assessment Summary: CW 100%
Further information on unit assessment Assessment Detail:
  • Coursework (CW 100%)
Further information on supplementary assessment Supplementary Assessment: Like-for-like reassessment (where allowed by programme regulations)
Further information on requisites Requisites: Before taking this module you must take MN50339 AND take MN50340 AND take MN50341 AND take MN50342 AND take MN50343 AND take MN50344
Further information on descriptions Description: Aims:

* provide students with an in-depth appreciation of the challenges facing businesses in an international environment
* explore the strategic options by which firms can make best use of the business opportunities arising in the global economy;
* to further develop powers of strategic thinking, analysis and judgement.

Learning Outcomes:
By the end of this unit, the student should be able to:
* display a sound understanding of theories of strategic management as they apply to international contexts, and be able to appraise models and evidence critically;
* determine how the international environment (economic, legal, social, political) conditions the strategies of an organization;
* evaluate and interpret new information and theory, and engage in problem solving, thereby demonstrating a capacity to think clearly, logically and practically about a range of international business issues;
* analyse and characterise the nature of the strategic situation facing a firm in an international context;
* identify feasible strategic responses in a given situation;
* assess strategic responses for suitability;
* advocate a strategic option after assessment.

Skills:
Intellectual Skills
* facility to apply subject-specific knowledge into a range of complex international situations, taking into account the overall implications for the other areas of the business (TFA);
* critical awareness of current issues and frameworks in management (FA);
* understanding of theoretical concepts and frameworks that enable the student to meaningfully link theory and practice, and the ability to critically appraise both theory and practice (TFA);
* assess challenges of operating across national institutional frameworks, and interacting with supra-national organizations (TA);
Professional Practical Skills
* deal with complex issues and make sound judgements in the absence of complete information, and to communicate their conclusions clearly and competently to a range of audiences (FA);
* assess and further develop the strategic position of an organization operating on an international stage (F);
* evaluate the current standing of an organization and practically contribute to the attainment of the company's strategies and objectives (TFA);
* apply practical decision-making methods and tools at both tactical and strategic levels (TFA);
* operate effectively within cross-cultural teams (F);
* Communicate and manage effectively in cross-cultural contexts (TF)
Transferable/Key Skills
* ability to develop a holistic perspective on an international organization and an understanding of how operations at different locations interact with each other (TFA);
* appreciation and in-depth understanding of the resources and competences required for successful operation in international contexts (TA);
Personal/Interpersonal
* facility to communicate including presenting ideas; preparation and production of effective management analysis (F);
* ability to recognise intra/entrepreneurial risks and opportunities and to use enterprise skills to advantage established and start-ups. (F).
* ability to operate effectively in an unfamiliar institutional and cultural context (F).

Content:
The course introduces students to the core issues, themes and perspectives in the strategy field as they emerge in an international context. Building on students prior understanding of strategic management, including mechanisms and processes of strategic decision making, the course covers the following areas:
* Managing institutional differences and supra-national institutions;
* Developing and maintaining strategic capabilities through global operations;
* Developing foreign entry and growth strategies;
* Establishing and coordinating global supply chains and purchasing.
Further information on programme availabilityProgramme availability:

MN50411 is Optional on the following programmes:

School of Management
Notes:
* This unit catalogue is applicable for the 2015/16 academic year only. Students continuing their studies into 2016/17 and beyond should not assume that this unit will be available in future years in the format displayed here for 2015/16.
* Programmes and units are subject to change at any time, in accordance with normal University procedures.
* Availability of units will be subject to constraints such as staff availability, minimum and maximum group sizes, and timetabling factors as well as a student's ability to meet any pre-requisite rules.