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 Academic Year: | 2017/8 |
| Owning Department/School: | Department for Health |
| Credits: | 12 [equivalent to 24 CATS credits] |
| Notional Study Hours: | 240 |
| Level: | Honours (FHEQ level 6) |
| Period: |
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| Assessment Summary: | CW 80%, PR 20% |
| Assessment Detail: |
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| Supplementary Assessment: |
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| Requisites: | Before taking this module you are advised to take HL20134 |
| Description:
| Aims: To develop a critical understanding and appreciation of the key theoretical aspects that shape and guide processes associated with managing organisations. To acquire an enhanced understanding of the operational roles within the profession of sport management. To critically deconstruct the knowledge base and skills underpinning the management profession, and apply to a sporting context. Learning Outcomes: On completion of this unit students will be able to: * Gain a critical understanding of the operational roles related to sport management and marketing. * Explain and discuss the relevance of mainstream management theories and practices within an applied sports context. * Interpret and apply theoretical perspectives surrounding organisational culture to develop and utilise the specific skill sets required in a professional environment. Skills: The following key skills are either taught and / or facilitated (T/F) or assessed (A) in this unit: Intellectual: * Ability to develop rigorous arguments through precise use of concepts and frameworks T/F/A. * Ability to apply theory into practice F/A. * Evaluate both research and evidence critically and assess a variety of information sources T/A Professional Practical: * Comprehensive and scholarly written communication F/A. * Effective oral communication (e.g. seminar presentations) F/A. Transferable/Key: * Ability to produce work to agreed specifications and deadlines F/A. * Ability to work effectively as part of a group or as a team F. * Manage time and prioritise workloads F. * Take responsibility for personal learning and development F. Content: * Theoretical advances and contemporary issues in sports management. * A critical review of occupational culture in association with differing management structures/organisational structures. * Deconstructing the growth of global sports brands/companies. * Constructing and negotiating identity within workplace organisations. * Understanding power and resistance in workplace organisations. * Sports management in the commercial/voluntary sector. * Sports management and marketing as it applies to National Governing Bodies of sport. * Critically debating the roles and skills underpinning systems and practice involved in sport management and marketing. * Introduction to contemporary issues that shape and impact upon event management and marketing within a sporting context. |
| Programme availability: |
HL30494 is Optional on the following programmes:Department for Health
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Notes:
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