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MN30076: Business strategy

Follow this link for further information on academic years Academic Year: 2019/0
Further information on owning departmentsOwning Department/School: School of Management
Further information on credits Credits: 6      [equivalent to 12 CATS credits]
Further information on notional study hours Notional Study Hours: 120
Further information on unit levels Level: Honours (FHEQ level 6)
Further information on teaching periods Period:
Semester 2 at Norton Radstock College
Semester 2
Further information on unit assessment Assessment Summary: EX 100%
Further information on unit assessment Assessment Detail:
  • Examination (EX 100% - Qualifying Mark: 35)
Further information on supplementary assessment Supplementary Assessment:
Like-for-like reassessment (where allowed by programme regulations)
Further information on requisites Requisites: In taking this module you cannot take MN30449
Further information on descriptions Description: Aims:

* To provide an appreciation of how organisations develop from their entrepreneurial beginnings through maturity and decline.
* To examine the interrelationship between strategy formulation, strategy implementation and the behavioural aspects of business
* To enable students to explore the theoretical notions behind corporate and business strategy
* Students are expected to develop skills of analysis and the ability to interpret complex business situations.

Learning Outcomes:
By the end of this unit, the student should be able to:
* Prepare a strategy plan for an organisation that takes account of the internal and external factors of the business environment
* Analysis the business environment of an organisation and how it impacts strategy formulation
* Use theoretical tools and frameworks to make sense of complex interrelated business data
* Understand what lies behind strategy formulation and begin to think strategically.

Skills:
Intellectual skills
* the ability to think strategically (T/F/A)
* a critical awareness of classic and current issues and frameworks surrounding strategy formulation (T/F/A)
* an understanding of the motivations behind the behaviour of leading companies (T&F)
Professional Practical skills
* operate effectively both independently as well as within teams and assume leadership roles where appropriate F
* be self-directed and able to act autonomously in planning and implementing study and research time F
Transferable/ Key skills
* the ability to acquire and analyse complex data sets, information and situations; to evaluate relevance and validity, and to synthesise it in the context of strategic issues ( T/F& A).

Content:
Business objectives, values and mission; industry and market analysis; competitive strategy and advantage; competing strategic styles and frameworks, technology impact on strategy, business life cycle; organisational structures and controls.
Further information on programme availabilityProgramme availability:

MN30076 is a Generally Available Unit which is available to all students of the University (subject to the usual constraints) to take either as a Director of Studies approved option within their programme of study or as an 'extra' unit which does not count towards a final award.

MN30076 is Optional on the following programmes:

Department of Biology & Biochemistry
  • USBB-AFB02 : BSc(Hons) Biochemistry (Year 3)
  • USBB-AKB06 : BSc(Hons) Biochemistry with Professional Placement (Year 4)
  • USBB-AFB03 : BSc(Hons) Biology (Year 3)
  • USBB-AKB07 : BSc(Hons) Biology with Professional Placement (Year 4)
  • USBB-AFB05 : BSc(Hons) Molecular and Cellular Biology (Year 3)
  • USBB-AKB08 : BSc(Hons) Molecular and Cellular Biology with Professional Placement (Year 4)
Department of Chemistry
  • USCH-AFB03 : BSc(Hons) Chemistry with Management (Year 3)
  • USCH-AAB04 : BSc(Hons) Chemistry with Management with Study year abroad (Year 4)
  • USCH-AKB04 : BSc(Hons) Chemistry with Management with Industrial Placement (Year 4)
  • USCH-AFM07 : MSci(Hons) Chemistry with Management (Year 3)
  • USCH-AKM07 : MSci(Hons) Chemistry with Management with Industrial Placement (Year 4)
Department of Computer Science
  • USCM-AFB06 : BSc(Hons) Computer Science (Year 3)
  • USCM-AAB07 : BSc(Hons) Computer Science with Study year abroad (Year 4)
  • USCM-AKB07 : BSc(Hons) Computer Science with Year long work placement (Year 4)
  • USCM-AFB09 : BSc(Hons) Computer Science with Business (Year 3)
  • USCM-AAB10 : BSc(Hons) Computer Science with Business with Study year abroad (Year 4)
  • USCM-AKB10 : BSc(Hons) Computer Science with Business with Year long work placement (Year 4)
  • USCM-AFM01 : MComp(Hons) Computer Science (Year 3)
  • USCM-AAM02 : MComp(Hons) Computer Science with Study year abroad (Year 3)
  • USCM-AKM02 : MComp(Hons) Computer Science with Year long work placement (Year 3)
Department of Politics, Languages and International Studies
  • UHPL-AFB10 : BSc(Hons) Politics with Economics (Year 3)
  • UHPL-AAB10 : BSc(Hons) Politics with Economics with Study year abroad (Year 4)
  • UHPL-AKB10 : BSc(Hons) Politics with Economics with Year long work placement (Year 4)
Programmes in Natural Sciences
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Biochemistry with Chemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Biochemistry with Chemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Biochemistry with Chemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Biochemistry with Pharmacology stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Biochemistry with Pharmacology stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Biochemistry with Pharmacology stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Biology with Chemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Biology with Chemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Biology with Chemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Biology with Pharmacology stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Biology with Pharmacology stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Biology with Pharmacology stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Biology with Physics stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Biology with Physics stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Biology with Physics stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Chemistry with Biochemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Chemistry with Biochemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Chemistry with Biochemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Chemistry with Biology stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Chemistry with Biology stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Chemistry with Biology stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Chemistry with Pharmacology stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Chemistry with Pharmacology stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Chemistry with Pharmacology stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Chemistry with Physics stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Chemistry with Physics stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Chemistry with Physics stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Environmental Science with Biochemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Environmental Science with Biochemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Environmental Science with Biochemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Environmental Science with Biology stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Environmental Science with Biology stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Environmental Science with Biology stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Environmental Science with Chemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Environmental Science with Chemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Environmental Science with Chemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Environmental Science with Physics stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Environmental Science with Physics stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Environmental Science with Physics stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Pharmacology with Biochemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Pharmacology with Biochemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Pharmacology with Biochemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Pharmacology with Biology stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Pharmacology with Biology stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Pharmacology with Biology stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Pharmacology with Chemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Pharmacology with Chemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Pharmacology with Chemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Physics with Biology stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Physics with Biology stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Physics with Biology stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Physics with Chemistry stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Physics with Chemistry stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Physics with Chemistry stream) with Year long work placement (Year 4)
  • UXXX-AFB01 : BSc(Hons) Natural Sciences (Physics with Environmental Science stream) (Year 3)
  • UXXX-AAB02 : BSc(Hons) Natural Sciences (Physics with Environmental Science stream) with Study year abroad (Year 4)
  • UXXX-AKB02 : BSc(Hons) Natural Sciences (Physics with Environmental Science stream) with Year long work placement (Year 4)
  • UXXX-AFM01 : MSci(Hons) Natural Sciences (Biochemistry with Chemistry stream) (Year 3)
  • UXXX-AAM02 : MSci(Hons) Natural Sciences (Biochemistry with Chemistry stream) with Study year abroad (Year 4)
  • UXXX-AKM02 : MSci(Hons) Natural Sciences (Biochemistry with Chemistry stream) with Professional Placement (Year 4)
  • UXXX-AFM01 : MSci(Hons) Natural Sciences (Biochemistry with Pharmacology stream) (Year 3)
  • UXXX-AAM02 : MSci(Hons) Natural Sciences (Biochemistry with Pharmacology stream) with Study year abroad (Year 4)
  • UXXX-AKM02 : MSci(Hons) Natural Sciences (Biochemistry with Pharmacology stream) with Professional Placement (Year 4)
  • UXXX-AFM01 : MSci(Hons) Natural Sciences (Biology with Chemistry stream) (Year 3)
  • UXXX-AAM02 : MSci(Hons) Natural Sciences (Biology with Chemistry stream) with Study year abroad (Year 4)
  • UXXX-AKM02 : MSci(Hons) Natural Sciences (Biology with Chemistry stream) with Professional Placement (Year 4)
  • UXXX-AFM01 : MSci(Hons) Natural Sciences (Biology with Pharmacology stream) (Year 3)
  • UXXX-AAM02 : MSci(Hons) Natural Sciences (Biology with Pharmacology stream) with Study year abroad (Year 4)
  • UXXX-AKM02 : MSci(Hons) Natural Sciences (Biology with Pharmacology stream) with Professional Placement (Year 4)
  • UXXX-AFM01 : MSci(Hons) Natural Sciences (Chemistry with Biochemistry stream) (Year 3)
  • UXXX-AAM02 : MSci(Hons) Natural Sciences (Chemistry with Biochemistry stream) with Study year abroad (Year 4)
  • UXXX-AKM02 : MSci(Hons) Natural Sciences (Chemistry with Biochemistry stream) with Professional Placement (Year 4)
  • UXXX-AFM01 : MSci(Hons) Natural Sciences (Chemistry with Biology stream) (Year 3)
  • UXXX-AAM02 : MSci(Hons) Natural Sciences (Chemistry with Biology stream) with Study year abroad (Year 4)
  • UXXX-AKM02 : MSci(Hons) Natural Sciences (Chemistry with Biology stream) with Professional Placement (Year 4)
  • UXXX-AFM01 : MSci(Hons) Natural Sciences (Chemistry with Pharmacology stream) (Year 3)
  • UXXX-AAM02 : MSci(Hons) Natural Sciences (Chemistry with Pharmacology stream) with Study year abroad (Year 4)
  • UXXX-AKM02 : MSci(Hons) Natural Sciences (Chemistry with Pharmacology stream) with Professional Placement (Year 4)

Notes: