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| Core CRiAC Faculty |
Area of research |
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Prof Michael Beverland, |
Authenticity, Branding, Consumer Culture, Design, Innovation, Sustainability |
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Professor Richard Elliott |
Symbolic meaning of brands, consumer culture and identity, and the dynamics of brand ecology.
|
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Professor Eric Arnould |
Sustainability, consumer culture theory, base-of-pyramid markets, services. |
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Professor Avi Shankar |
Consumer research; Consumer Culture Theory |
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Dr Iain Davies |
Fair Trade and Social Enterprise research; Ethical Luxury Markets; Key Account Management and Business Networks |
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Dr Haiming Hang |
Consumer behaviour, advertising, international retailing |
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Dr Robert Heath |
Advertising, Emotion, Attention, Communication Psychology |
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Dr Zoe Lee |
Social Desirability Bias, Rebranding, Charity Mergers, Brand Identity |
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Dr Rajani Naidoo |
Public sector markets, consumer culture, branding, higher education |
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Dr Peter Nuttall |
Consumer research, adolescents, identity, symbolic consumption |
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Dr Melea Press |
Sustainable strategies for business management, energy use and agriculture; identification; transformation |
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Dr Carolyn Strong |
Environmental Education and its impact on environmental consumerism, Marketing to families. |
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Michael Redwood |
The development of business networks over time. |
Recent graduates:
Christian Gilde; Adrienne Evans; Linda Bailey; Fajer Al-Mutawa
Current Students:
Elizabeth Nixon; Amy Yau; Cristina Longo; Alison Mackiewitz; Dan Silcock; Ben Marker; Sophia Cristidi |