CSR Best Paper award for School of Management team at BAM
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The School of Management’s Paul Caulfield, FME Fellow, PhD student Gabriela Miranda and Dr Mina Vasalou Research Officer, recently won the Best Paper award for the CSR track at the British Academy of Management’s 2010 Conference in Sheffield in September.
The paper entitled ‘Forgive and forget? Corporate social performance and stakeholder memory in the oil industry' is a 25-year analysis of the media's reaction to oil spills and brings together concepts from social psychology, communications, and corporate reputation to understand the different reactions to the accidents of major oil firms such as BP and Exxon.
The paper demonstrates that the mass-media have different cycles of 'forgiveness' depending on a company's reaction to incidents and its prior reputation, concluding that even the most trusted companies can suffer harsh media judgement when repeated offences occur.
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Liz Alvey, Marketing Officer
School of Management
University of Bath
Claverton Down
Bath BA2 7AY
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Tel:+ 44 (0) 1225 383526
Email: pr@management.bath.ac.uk
General Notes For Editors:
The University of Bath School of Management has consistently achieved both top research and teaching ratings in the UK's Higher Education Funding Council for England (HEFCE) assessments. In the 2008 Research Assessment Exercise (RAE), the School was rated 5th in the UK for management research.
We are one of a select number of international business schools accredited by EQUIS, the European Foundation for Management Development's quality inspectorate and the Bath MBA has been accredited by the Association of MBAs (AMBA) since 1976. The School is consistently ranked among the top UK business schools by The Times, The Sunday Times, The Financial Times and The Guardian.
The centrality of research to teaching is an essential feature of all our programmes. The School offers a full range of programmes from undergraduate to postgraduate up to PhD level and post-experience programmes including the world-ranked Bath MBA. The School also provides tailored executive development programmes for middle and senior management.
The School of Management has a faculty of around 90 teaching and research staff, including visiting academics, with a support team of around 70 managerial and administrative staff. Research income averages £2 million per annum. There are approximately 2,100 students in total comprising some 200 MBA students, 460 Master’s students, 210 full- and part-time research students, and over 1100 undergraduates following BSc degrees. The School also runs joint undergraduate programmes with Departments in the Faculties of Engineering and Design, Science and Humanities and Social Sciences.
