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From left: Simon Hillier, from AV; Tom Trentham, Web Services; Tony Trueman and Sacha Goodwin, AV
From left: Simon Hillier, from AV; Tom Trentham, Web Services; Tony Trueman and Sacha Goodwin, AV

Press Release - 14 December 2007

University of Bath wins European award for its podcast series

The University of Bath has won a prestigious international award for its podcasts of its public lectures, which have proved popular world-wide.

The University was given the European Excellence Award for the best podcasts at a ceremony in Berlin last night. There were 600 entrants in total for all the award categories, and the University was shortlisted alongside BASF, the European Commission, Heinz and the University of Oxford.

In its entry submission, the University said that its podcasts had from November 2006 to September 2007 been seen 188,000 times. These items were created entirely in-house by the Department of Marketing & Communications and BUCS Audio Visual.

“We’re very pleased to receive such a prestigious award at the first time of trying," said Tony Trueman, Head of Communications.

“The University’s web strategy called for our website to become one of the best in the UK higher education sector in its use of new media, and this award is a sign that we’ve achieved that.

“Our podcasts are popular enough to get us featured in the top 50 podcast originator on i-Tunes in the “Science and Medicine” section, ahead of any other university in the world.

"We wanted widespread coverage, and our stats show there have been downloads by people from at least 57 countries, including the main European countries, the USA, and other countries as diverse as Argentina, India, Japan, Morocco, Saudi Arabia and Vietnam.”

"This is a reflection of how interesting the public lectures of our researchers and others have proved."

Tony thanked the Audio Visual Team, the Web Services Team and his colleague Andrew McLaughlin, who has pioneered the use of podcasts.

The University was placed in the top three entrants in two other awards recently, the CorpComm national awards for “using new media to demonstrate the University's work in science, engineering and social science” and by the Chartered Institute of Public Relations for its use of new media.

The University has also launched a series of video news releases about its work and a series of internal news videos. See Related Links for more details.

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