Department of Psychology

CREATE lab research showcased at the Big Bang Fair

Tue Mar 24 09:53:00 GMT 2015

In the run up to British Science Week, members of the CREATE lab in the Department of Psychology showcased their research on the EPSRC project, SuperIdentity, at the recent Big Bang UK Young Scientists and Engineers Fair at the NEC in Birmingham.

CREATE lab director Danaë Stanton Fraser together with Lia Emanuel, Susanna Martin, Eleanna Skoulikari and Lauren Barnes were on hand at this public event where they engaged with children and adults alike in featuring research from the SuperIdentity Project and learning about the science behind identity.

The project’s Identity Detectives stand hosted three hands-on activities where visitors explored:

  • how specialist thermal and infrared cameras can help forensic scientists see different identifiable aspects of our hands
  • online identity through creating avatars and seeing how much these online icons say about ourselves, and
  • how the way we walk can be influenced by a variety of personal factors.

The researchers took part in this four day event with collaborators on the SuperIdentity Project, which saw an estimated 75,000 visitors (including the PM David Cameron), to support these activities and provide insight into the science and psychology behind the research.

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"The Big Bang Fair was a fantastic opportunity to both discuss the work coming out of the SuperIdentity project, but to also show the public very practical and hands-on applications of novel trends in identity and identification research. The visitors taking part in our stand’s activities really engaged in the science behind the demos, asking very insightful questions." - Dr Lia Emanuel

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