Department of Psychology

Understanding Values Attitudes Behaviour Lab (uVAB Lab)

Our team aims to understand values, attitudes, and behaviour and how they are interconnected.

Research group projects

  • Changing Attitudes in Public Discourse Through Value Affirmation (Debbie Roy & Greg Maio)
  • Effects of Mental Representations of Children on Prosocial Motivation (Lukas Wolf & Greg Maio)
  • A New Way to Look at the Data: Similarities Between People are Large and Important (Paul Hanel & Greg Maio)
  • Open-minded Personality and Openness Values (Gosia Goclowska)
  • Prejudice Toward Immigrants: The Role of (Perceived) Human Values and Value Dissimilarity (Lukas Wolf & Greg Maio)
  • Cross-Cultural Similarities and Differences in Human Value Instantiation (Paul Hanel & Greg Maio)
  • Voting 'Remain' or 'Leave' in the 2016 EU referendum: Differences and Similarities in Human Values and Civic Engagement (Paul Hanel & Lukas Wolf)
  • Psychological Components of Adult Attitudes Toward Children (Lukas Wolf)
  • Affective and cognitive attitude components in interpersonal and intergroup attitudes (Lukas Wolf & Greg Maio)
  • The Role of Epistemic Emotions in Attitude Change and Formation (Gosia Goclowska)

Investigators (University of Bath)

External members

Funders, projects and users

Selected publications

Aquino, A., Haddock, G., Maio, G. R., Wolf, L. J., & Alparone, F. R. (2016). The role of affective and cognitive individual differences in social perception. Personality and Social Psychology Bulletin, 42(6), 798-810.

Bain, P. G., Hornsey, M. J., Bongiorno, R., & Jeffries, C. (2012). Promoting pro-environmental action in climate change deniers. Nature Climate Change, 2(8), 600-603.

Hanel, P. H. P., Vione, K. C., Hahn, U., & Maio, G. R. (2017). Value instantiations: The missing link between values and behavior? In S. Roccas & S. Lilach (Eds.), Values and behaviour: Taking a cross-cultural perspective (pp. 175-190). Heidelberg: Springer. 

Hanel, P. H. P., & Wolfradt, U. (2016). The "dark side" of personal values: Relations to clinical constructs and their implications. Personality and Individual Differences, 97, 140-145. 

Honkanen, P., Verplanken, B., & Olsen, S.O. (2006). Ethical values and motives driving organic food choice. Journal of Consumer Behaviour, 5, 420-430.

Leicht, C., Gocłowska, M. A., van Breen, J., De Lemus, S., De Moura, G. (2017). Counter-stereotypes and feminism promote leadership aspirations in highly identified women. Frontiers in Psychology.

Roy, D., Verplanken, B. and Griffin, C., 2015. Making Sense of Sustainability: Exploring the Subjective Meaning of Sustainable Consumption. Applied Environmental Education and Communication, 14 (3), p. 187. 

Souchon, N., Maio, G. R., Hanel, P. H. P., & Bardin, B. (2016). Does spontaneous favorability to power (vs universalism) values predict spontaneous prejudice and discrimination? Journal of Personality

Verplanken, B. (2004). Value congruence and job satisfaction among nurses: A human relations perspective. International Journal of Nursing Studies, 599-605.

Verplanken, B. and Roy, D., 2016. Empowering interventions to promote sustainable lifestyles: Testing the habit discontinuity hypothesis in a field experiment. Journal of Environmental Psychology, 45, pp. 127-134. 

Wolf, L. J., von Hecker, U., & Maio, G. R. (2017). Affective and cognitive orientations in intergroup perception. Personality and Social Psychology Bulletin, 43 (6), 828-844.

Wolf, L. J., Maio, G. R., Karremans, J. C., & Leygue, C. (2017). On implicit racial prejudice against infants. Group Processes & Intergroup Relations. 20(6), 789-800.

Zacharopoulos, G., Hanel, P. H. P., Lancaster, T., Ihssen, N., Drakesmith, M., Foley, S., Maio, G. R., & Linden, D. (2017). Non-linear associations between human values and neuroanatomy. Social Neuroscience, 12(6), 673-684. 



Address: 10 West, University of Bath, Claverton Down, BA2 7AY, Bath