School of Management Unit Catalogue

ECOI0007: Introductory macroeconomics

Semester 2

Credits: 6

Contact:

Topic: Economics

Level: Level 1

Assessment: ES40 EX40 OT20

Requisites:

Aims & learning objectives:
The Unit is designed to provide an introduction to the methods of macroeconomic analysis, including the use of simple macroeconomic models and their application in a UK policy context. Additional provision is made for those students without A Level Economics. The Unit is supported by the CAL package WinEcon
Content:
The circular flow of income and expenditure; national income accounting; aggregate demand and supply; the components and determinants of private and public sector aggregate expenditure in closed and open economies; output and the price level in the short- and long-run; monetary institutions and policy; inflation and unemployment; the balance of payments and exchange rates; economic growth. Key texts: Richard G. Lipsey and K. Alec Chrystal, An Introduction to Positive Economics Jean Soper and Phil Hobbs (eds), The WinEcon Workbook M.J. Artis (ed), The UK Economy: a Manual of Applied Economics Alan Griffiths and Stuart Wall, Applied Economics: An Introductory Course


ECOI0008: The modern world economy 1

Semester 1

Credits: 6

Contact:

Topic: Economics

Level: Level 1

Assessment: EX70 OT30

Requisites:

Aims & Objectives: The aim of this Unit is to equip students with an historical, institutional and descriptive understanding of economic issues and institutions in a global context. The Unit is appropriate for specialist students of economics and will support and provide a context for first year units in introductory micro and macroeconomics. The Unit is also appropriate for non-specialist students, who may wish to take only one or two course units in economics, and will introduce them to some of the central principles of economics via the policy questions and institutional arrangements which confront modern economies.
Content:
Growth and development in the world economy since the Second World War; patterns of international trade and investment; the role of multi national corporations; employment and income distribution in the world economy; limitations on national policy effectiveness; international economic institutions and the regulation of international trade, investment and finance. Key text: Peter Dicken, Global Shift


ECOI0009: The modern world economy 2

Semester 2

Credits: 6

Contact:

Topic: Economics

Level: Level 1

Assessment: ES30 EX70

Requisites: Pre ECOI0008

Aims & Objectives: This Unit is a continuation from ECOI0008 The Modern World Economy 1. Its aim is to provide students with an understanding of the economic issues which have affected various regions of the world in the post second world war period. It is designed to be accessible to both specialist and non-specialist students of economics.
Content:
The course unit comprises three regional studies: the European Union, Transitional Economies of East and Central Europe, East Asia. European Union: The development of economic integration in Europe; static and dynamic effects of economic integration; trade creation and diversion and the economics of customs unions; factor mobility and the common market; fiscal and monetary harmonisation; optimum currency areas and the European Monetary System; the role of the European Central Bank and the problem of Europe-wide macroeconomic policy. Transitional Economies: Central planning, operation and failure; the state of transition today; expanding the European Union to embrace Central and Eastern Europe East Asia: Interpretations of the East Asian "miracle" (pre-1997); causes and consequences of the current crisis; longer term prospects for sustainable development. Key texts: D. Swann, The Economics of the Common Market James Forder, Both Sides of the Coin: The Arguments Against the Euro and EMU F. McDonald, European Economic Integration D. Dyker (ed), The European Economy D. Gros and A. Steinherr, Winds of Change Grahame Thompson (ed), Economic Dynamism in the Asia- Pacific K.S. Jomo (ed), Tigers in Trouble: Financial Governance, Liberalisation and Crises in East Asia


ECOI0014: Money & finance

Semester 2

Credits: 6

Contact:

Topic: Economics

Level: Level 2

Assessment: EX100

Requisites: Pre ECOI0006, Pre ECOI0007

Aims & learning objectives:
The Unit is designed to provide an introduction to the analysis of financial behaviour, and to use this analysis to explain and evaluate recent trends in UK financial markets, institutions, and policy within the context of European monetary and financial integration.
Content:
Risk and return: financial instruments and their pricing; financial intermediation; money and capital markets; the foreign exchange market; deposit- and non-deposit-taking financial institutions; government borrowing, the regulatory regime, and the role of the central bank. Key texts: P.G.A. Howells and K. Bain, The Economics of Money, Banking and Finance: a European Text C.A.E. Goodhart, Money, Information and Uncertainty M. Artis and M. Lewis, Money in Britain


ECOI0026: Economics of transition

Semester 2

Credits: 6

Contact:

Topic: Economics

Level: Level 3

Assessment: ES20 EX80

Requisites: Pre ECOI0010, Pre ECOI0011

Aims & learning objectives:
The aim of the Unit is to use economic analysis to understand the changes which are taking place in Central and Eastern Europe and the former Soviet Union, relating them to the creation of market economies.
Content:
Topics covered will include the planned economy and legacy of planning under communism; the speed and sequencing of adjustment to market economy; institutional change; privatisation; financial markets; the labour market; foreign trade; growth and inflation; public finance issues. Key texts: D. Gros and A. Steinherr, Winds of Change M. Lavigne, The Economics of Transition: from Socialist Economy to Market Economy Mark Knell (ed), The Economics of Transition: Structural Adjustments and Growth Prospects in Eastern Europe


EDUC0001: Exploring effective learning

Semester 1

Credits: 6

Contact:

Topic:

Level: Level 1

Assessment: CW100

Requisites:

Aims & learning objectives:
This unit is intended for those students who wish to explore their own learning and to develop strategies for improving it. The unit reviews learning in lectures, tutorials, seminars etc and assessment as encountered by students in higher education. Starting from the students own approaches to learning it considers more effective ways based on experience and research.
Content:
The nature of learning; what is learnt (skills, knowledge, values etc.); learning styles; learning in groups; autonomy in learning; communication as part of the learning process; study skills; presentation skills; time management; assessment and being assessed. This is the recommended unit for those wishing to do one education unit in the year, outside their degree programme.


EDUC0001: Exploring effective learning

Semester 2

Credits: 6

Contact:

Topic:

Level: Level 1

Assessment: CW100

Requisites:

Aims & learning objectives:
The aim is to review the student's own learning in order to identify approaches to learning which are effective and to develop a better understanding of the learning process in the context of study in Higher Education. The objectives are that students should understand better their own learning and be able to identify effective learning strategies; they should be able to debate and discuss critically their own learning
Content:
The nature of learning; what is learnt (skills, knowledge, values etc.); learning styles; learning in groups; autonomy in learning; communication as part of the learning process; study skills; presentation skills; time management; assessment and being assessed.


EDUC0002: Learning: Theory & context

Semester 2

Credits: 6

Contact:

Topic:

Level: Level 1

Assessment: CW100

Requisites:

Aims & learning objectives:
This unit will consider more theoretical aspects of learning. It will consider theories of learning and their application in particular situations including schools, colleges, universities and lifelong learning. It will also explore the implications of new technologies for learning and the impact of visual literacy on learning.
Content:
Learning theories; information processing; experiential learning; metacognition; reflection; language and learning; memory. Contexts for learning: schools, further education, higher education, distance and open learning, the workplace, lifelong learning. It is advisable to have done EDUC0001 before this unit, but it is not a requirement. However, Natural Science students must have taken EDUC0001 in order to undertake this unit.


ESML0141: Business French option 1A

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: CW100

Requisites:

Students must have have a minimum of a GCSE Grade C and/or have taken Single Language Option units during year 1 or the equivalent in order to undertake this unit. Students must also take ESML0142 in year 3 if they take this unit. Aims & learning objectives:
A course to revive, develop and consolidate foreign language skills in order to enable students to operate effectively in the sphere of business and management
Content:
Semester 1: Intensive language work with emphasis on aural comprehension and oral communication. Teaching methods integrate a variety of forms of language learning through the exploitation of foreign language television broadcasts, audio-visual materials and a business language course text. This part of the course concentrates mainly on the practical language necessary for doing business, but also includes work on more theoretical themes such as the various types of company job application and interview practice. Overall fluency and grammatical accuracy are practised throughout the course.


ESML0142: Business French option 1B

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 CW40

Requisites: Pre ESML0141

Aims & learning objectives:
A course to revive, develop and consolidate foreign language skills in order to enable students to operate effectively in the sphere of business and management
Content:
Semester 2: Further development of linguistic proficiency using the same methods as in Semester 1. The second part of the course is concerned with more real world material such as economics magazines and TV news items, on which the study of many aspects of the foreign business environment will be based. Continued emphasis on overall fluency and grammatical accuracy.


ESML0143: Business French option 2

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites: Pre ESML0142

Aims & learning objectives:
A course to upgrade, review and refine language skills already acquired during Years 2 and 3 in order that students may operate confidently and effectively in the sphere of foreign business and management.
Content:
Target language is used throughout the course, emphasising fluency and grammatical accuracy. Topics reviewed include communications, marketing, sales and finance, as well as other relevant and/or topical aspects of the foreign business environment.


ESML0204: Chinese stage 1A (beginners) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: Chinese

Level: Level 1

Assessment: CW100

Requisites: Co ESML0205

Aims & learning objectives:
An introduction to basic Chinese ("putonghua") as a preparation to communicating in a Chinese context.
Content:
Basic Chinese grammatical forms. Recognition and production of essential Chinese characters; the Chinese phonetic system and the Pinyin system. Initial emphasis will be placed on speaking and listening. Reading and writing tasks of an appropriate nature will be gradually incorporated. Special attention will be paid to the recognition and differentiation of tones.


ESML0205: Chinese stage 1B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: Chinese

Level: Level 1

Assessment: CW100

Requisites: Co ESML0204

Aims & learning objectives:
A continuation of Chinese Stage 1A
Content:
A continuation of Chinese Stage 1A


ESML0210: French stage 7A (advanced) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: French

Level: Level 2

Assessment: CW100

Requisites: Co ESML0211

Aims & learning objectives:
A course to consolidate, refine and enhance previous advanced knowledge of French
Content:
This unit contains a variety of listening, reading, speaking and writing tasks covering appropriate grammatical structures and vocabulary. Teaching materials cover a wide range of cultural, political and social topics relating to France and may include short works of literature. There will be discussion in the target language of topics derived from teaching materials, leading to small-scale research projects based on the same range of topics and incorporating the use of press reports and articles as well as audio and visual material. Students are encouraged to devote time and energy to developing linguistic proficiency outside the timetabled classes, for instance by additional reading and/or participating in informally arranged conversation groups and in events at which French is spoken. Audio and video laboratories are available to augment classroom work.


ESML0211: French stage 7B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: French

Level: Level 2

Assessment: CW100

Requisites: Co ESML0210

Aims & learning objectives:
A continuation of French Stage 7A
Content:
A continuation of French Stage 7A


ESML0216: French stage 4A (intermediate) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: French

Level: Level 1

Assessment: CW100

Requisites: Co ESML0217

Aims & learning objectives:
A course to consolidate existing knowledge of French, to develop listening, reading, writing and speaking, and to reinforce grammar, in order to enable students to operate in a French-speaking environment.
Content:
This unit contains a variety of listening, reading, speaking and writing tasks covering appropriate grammatical structures, vocabulary and pronunciation relating to a selection of topics. Remedial work is carried out where necessary. Teaching materials will include reading passages from a variety of sources as well as topical and relevant audio and video material. Students are required to give short presentations, conduct brief interviews and write dialogues, reports and letters in French. Audio and video laboratories are available to augment classroom work.


ESML0217: French stage 4B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: French

Level: Level 1

Assessment: CW100

Requisites: Co ESML0216

Aims & learning objectives:
A continuation of French Stage 4A
Content:
A continuation of French Stage 4A


ESML0222: German stage 1A (beginners) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: German

Level: Level 1

Assessment: CW100

Requisites: Co ESML0223

Aims & learning objectives:
An introduction to everyday German, in order to enable the student to cope at a basic level in a German speaking environment, concentrating on oral/aural communication and reading.
Content:
Initial emphasis will be placed on speaking, listening and reading. As vocabulary is acquired more attention will be given to grammar. Writing tasks of a relevant and appropriate nature will be incorporated. Audio and video laboratories are available to augment classroom work


ESML0223: German stage 1B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: German

Level: Level 1

Assessment: CW100

Requisites: Co ESML0222

Aims & learning objectives:
A continuation of German Stage 1A
Content:
A continuation of German Stage 1A


ESML0228: German stage 7A (advanced) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: German

Level: Level 2

Assessment: CW100

Requisites: Co ESML0229

Aims & learning objectives:
A course to consolidate, refine and enhance previous advanced knowledge of German
Content:
This unit contains a variety of listening, reading, speaking and writing tasks covering appropriate grammatical structures and vocabulary. Teaching materials cover a wide range of cultural, political and social topics relating to German speaking countries and may include short works of literature. There will be discussion in the target language of topics derived from teaching materials, leading to small-scale research projects based on the same range of topics and incorporating the use of press reports and articles as well as audio and visual material. Students are encouraged to devote time and energy to developing linguistic proficiency outside the timetabled classes, for instance by additional reading and/or participating in informally arranged conversation groups and in events at which German is spoken. Audio and video laboratories are available to augment classroom work.


ESML0229: German stage 7B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: German

Level: Level 2

Assessment: CW100

Requisites: Co ESML0228

Aims & learning objectives:
A continuation of German Stage 7A
Content:
A continuation of German Stage 7A


ESML0234: German stage 4A (intermediate) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: German

Level: Level 1

Assessment: CW100

Requisites: Co ESML0235

Aims & learning objectives:
A course to consolidate existing knowledge of German, to develop listening, reading, writing and speaking, and to reinforce grammar, in order to enable students to operate in a German-speaking environment.
Content:
This unit contains a variety of listening, reading, speaking and writing tasks covering appropriate grammatical structures, vocabulary and pronunciation relating to a selection of topics. Remedial work is carried out where necessary. Teaching materials will include reading passages from a variety of sources as well as topical and relevant audio and video material. Students are required to give short presentations, conduct brief interviews and write dialogues, reports and letters in German. Audio and video laboratories are available to augment classroom work.


ESML0235: German stage 4B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: German

Level: Level 1

Assessment: CW100

Requisites: Co ESML0234

Aims & learning objectives:
A continuation of German 4A
Content:
A continuation of German 4A


ESML0240: Italian stage 1A (beginners) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: Italian

Level: Level 1

Assessment: CW100

Requisites: Co ESML0241

Aims & learning objectives:
An introduction to everyday Italian, in order to enable the student to cope at a basic level in an Italian speaking environment, concentrating on oral/aural communication and reading.
Content:
Initial emphasis will be placed on speaking, listening and reading. As vocabulary is acquired more attention will be given to grammar. Writing tasks of a relevant and appropriate nature will be incorporated. Audio and video laboratories are available to augment classroom work


ESML0241: Italian stage 1B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: Italian

Level: Level 1

Assessment: CW100

Requisites: Co ESML0240

Aims & learning objectives:
A continuation of Italian Stage 1A
Content:
A continuation of Italian Stage 1A


ESML0246: Japanese 1A (beginners) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: Japanese

Level: Level 1

Assessment: CW100

Requisites: Co ESML0247

Aims & learning objectives:
An introduction to everyday Japanese, in order to enable the student to cope at a basic level in a Japanese speaking environment, concentrating on oral/aural communication and the reading and writing of the 2 phonetic Japanese scripts and selected kanji (Chinese characters)
Content:
Initial emphasis will be placed on speaking, listening and reading. As vocabulary is acquired more attention will be given to grammar. Writing tasks of a relevant and appropriate nature will be incorporated. Course material will be drawn from a variety of sources and will include audio-visual resources. Audio and video laboratories are available to augment classroom work


ESML0247: Japanese 1B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: Japanese

Level: Level 1

Assessment: CW100

Requisites: Co ESML0246

Aims & learning objectives:
A continuation of Japanese Stage 1A
Content:
A continuation of Japanese Stage 1A


ESML0252: Spanish stage 1A (beginners) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: Spanish

Level: Level 1

Assessment: CW100

Requisites: Co ESML0253

Aims & learning objectives:
An introduction to everyday Spanish, in order to enable the student to cope at a basic level in a Spanish speaking environment, concentrating on oral/aural communication and reading.
Content:
Initial emphasis will be placed on speaking, listening and reading. As vocabulary is acquired more attention will be given to grammar. Writing tasks of a relevant and appropriate nature will be incorporated. Audio and video laboratories are available to augment classroom work


ESML0253: Spanish stage 1B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: Spanish

Level: Level 1

Assessment: CW100

Requisites: Co ESML0252

Aims & learning objectives:
A continuation of Spanish Stage 1A
Content:
A continuation of Spanish Stage 1A


ESML0258: Spanish stage 4A (intermediate) (6 credits)

Semester 1

Credits: 6

Contact:

Topic: Spanish

Level: Level 1

Assessment: CW100

Requisites: Co ESML0259

Aims & learning objectives:
A course to consolidate existing knowledge of Spanish, to develop listening, reading, writing and speaking, and to reinforce grammar, in order to enable students to operate in a Spanish-speaking environment.
Content:
This unit contains a variety of listening, reading, speaking and writing tasks covering appropriate grammatical structures, vocabulary and pronunciation relating to a selection of topics. Remedial work is carried out where necessary. Teaching materials will include reading passages from a variety of sources as well as topical and relevant audio and video material. Students are required to give short presentations, conduct brief interviews and write dialogues, reports and letters in Spanish. Audio and video laboratories are available to augment classroom work.


ESML0259: Spanish stage 4B (6 credits)

Semester 2

Credits: 6

Contact:

Topic: Spanish

Level: Level 1

Assessment: CW100

Requisites: Co ESML0258

Aims & learning objectives:
A continuation of Spanish Stage 4A
Content:
A continuation of Spanish Stage 4A


ESML0386: Business German option 1A

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: CW100

Requisites:

Students must have have a minimum of a GCSE Grade C and/or have taken Single Language Option units during year 1 or the equivalent in order to undertake this unit. Students must also take ESML0387 in year 3 if they take this unit. Aims & learning objectives:
A course to revive, develop and consolidate foreign language skills in order to enable students to operate effectively in the sphere of business and management.
Content:
Semester 1: Intensive language work with emphasis on aural comprehension and oral communication. Teaching methods integrate a variety of forms of language learning through the exploitation of foreign language television broadcasts, audio-visual materials and a business language course text. This part of the course concentrates mainly on the practical language necessary for doing business, but also includes work on more theoretical themes such as the various types of company job application and interview practice. Overall fluency and grammatical accuracy are practised throughout the course.


ESML0387: Business German option 1B

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 CW40

Requisites: Pre ESML0386

Aims & learning objectives:
A course to revive, develop and consolidate foreign language skills in order to enable students to operate effectively in the sphere of business and management.
Content:
Semester 2: Further development of linguistic proficiency using the same methods as in Semester 1. The second part of the course is concerned with more real world material such as economics magazines and TV news items, on which the study of many aspects of the foreign business environment will be based. Continued emphasis on overall fluency and grammatical accuracy.


MANG0001: Behaviour in organisations 1

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX60 ES40

Requisites:

Students taking this unit must also take MANG0005. Aims & learning objectives:
To provide the conceptual and theoretical tools for enhancing the students' understanding of behaviour in organizations. Students will acquire the skills of analysing their own experiences in organizations and learning from these experiences. The course will promote an inquiring and critical attitude towards the human side of organizations and management.
Content:
Learning theories and organizational learning. Organizing and chaos. Formal and informal organizational structures. Bureaucracy. Technology and automation, information technology. Organizational culture and symbolism, socialization, meaning-creation. Leadership and management in organizations, leadership styles. Management functions. Group processes and group behaviour. Organizational environments and wider cultural influences on organizations.


MANG0002: Firm & the environment 1

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: ES50 CW50

Requisites:

Only available to students taking BSc (Hons) Business Administration. Aims & learning objectives:
To provide a framework within which students can appreciate the inter-relationships and interdependencies of core management disciplines. To explore the relationships between corporate decision making and the economic, political and legal environment. To introduce students to the fundamental legal concepts which affect businesses and the ways in which they function.. To investigate aspects of the European political and economic environment within which companies operate.
Content:
International competitiveness and industrial structure. Competitiveness, firm size and structure. the transport infrastructure and logistics management. Firm strategy and public and environmental policy. The European Single market and European firms. eastern Europe and the European firm. market penetration strategies and Europe. The legal aspects of the course will introduce concepts of different areas of law and the different types of action which may be brought. In the area of property and contracts, the formation of contracts, their validity, contents and enforceability will be examined. Performance of a contract and ways of resolving disputes are considered.


MANG0003: Introduction to research & investigation

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX100

Requisites: Co MATH0095

Aims & learning objectives:
To introduce the student to the methods and practice of research (broadly defined).
Content:
Collection and presentation of data; descriptive statistics; designing judgmental strategies; multiattribute assessment; analysis of qualitative data; analysing and presenting data in a spreadsheet.


MANG0004: Personal computing

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: CW50 OT50

Requisites: Co MANG0008

Aims & learning objectives:
In the past few years, personal computers have diffused rapidly and have had significant impact upon both teaching and learning in higher education. This module aims to acquaint students with the opportunities offered by personal computing as a support tool for their learning and development in relation to their academic studies and work placements.
Content:
The course is essentially practical in orientation and is based around a series of practical classes and workshops. The case studies and exercises used will develop competencies in: preparing reports, retrieving and analysing data, making presentations and communicating electronically.


MANG0005: Behaviour in organisations 2

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX60 ES40

Requisites: Pre MANG0001

Aims & learning objectives:
To provide further conceptual and theoretical tools for enhancing the students' understanding of behaviour in organizations. Students will develop further the skills of analysing their own experiences in organizations and learning from these experiences.
Content:
Conflict and organizational politics. Emotion and emotional work. Sexuality and sexual harassment at the workplace. Stress at work. Problem construction and solving. An introduction to business ethics. Women at the workplace. Work and leisure; careers and life stages. Identity. Theories of mental personality. Psychoanalytic and other approaches to personality and personality development.


MANG0006: Business economics 2

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX100

Requisites: Pre MANG0103

Aims & learning objectives:
This course aims to provide an understanding of how the competitive context within which firms operate can be analysed and some of the ways in which firms may respond to and attempt to influence the intensity of competition in theory and practise. The objective is to develop students' ability to apply the tools of microeconomics and use actual data to investigate determinants of the competitive environment and selected aspects of firms' strategy with particular emphasis on oligopolistic conditions.
Content:
The five forces affecting industry profitability. Buyers and demand estimation. The intensity of rivalry between firms and measurement of monopoly power. Strategic groups. Entry conditions and the estimation of costs. Exit decisions. Oligopoly price and non price behaviour under conditions of competition and cooperation. Entry deterrence. Small and medium sized firms in the competitive environment. The impact of government competition policy on strategic options.


MANG0007: Firm & the environment 2

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX50 CW50

Requisites: Pre MANG0002

Aims & learning objectives:
To provide an opportunity to apply a framework within which students can appreciate the inter-relationships and interdependencies of core management disciplines. To explore the relationships between corporate decision making and the economic, political and legal environment. To extend students' knowledge of the fundamental legal concepts which affect businesses and the ways in which they function.. To continue the investigation of aspects of the European political and economic environment within which companies operate.
Content:
Eastern Europe and the European firm. Market penetration strategies and Europe. The study of the legal aspects of the course will continue with the examination of the area of tort law, with the main area of importance in this course is the tort of negligence and allied torts, but other relevant torts in the commercial field will be explained.


MANG0008: Introduction to the financial management of the organisation

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX50 CW50

Requisites: Co MANG0004

Students should already have taken MANG0004 or MANG0077. Aims & learning objectives:
Students will understand how accounting and financial management serves the purpose of developing and operating a business. They will acquire a broad knowledge of the different dimensions of financial management and accounting which they may study in depth in later years of the course and an introductory working knowledge of basic tools of financial analysis and practice.
Content:
(a) Financial planning and control; The financial dimension of businesses and other organisations; Investing in assets to yield a return - including the use of spreadsheets to calculate investment value and conduct sensitivity tests; Financing asset acquisition and an introduction to the cost of capital; Estimating costs for planned activities - fixed and variable costs; direct and indirect costs; basic elements of product cost; Preparation of cash budgets - including spreadsheet modelling and sensitivity tests; Annual budgeting, profit planning, liquidity control and longer term financial projections; Preparation of budgets and projected Profit and Loss Accounts and Balance Sheets; Controlling operations and cost control. (b) Reporting results in financial terms; Reporting performance and financial results to higher levels in the organisation - cost centre reports, profit centre reports, investment centre reports; Reporting the results to shareholders and other outside parties - preparation of final accounts, structure and interpretation of final accounts, underlying concepts (going concern, prudence, materiality, etc.); Measures of performance in the financial press - share prices, earnings per share, p/e ratios, assessing the quality of earnings announcements, etc.; Outline of the role of company law, the accounting profession and Accounting Standards in controlling the content of published information; Outline of complications created by going international/ global for investment analysis, financing the business, financial control and financial reporting.


MANG0009: Company finance

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 CW50

Requisites: Pre MANG0008

Aims & learning objectives:
Students will develop a knowledge of the different forms of finance that a company may use, how to compare their costs, and consider issues such a desirable capital structure, dividend policy, working capital management and approaches to acquisitions and mergers.
Content:
General principles of valuation for businesses and securities Source of finance and their costs Managing working capital and liquidity The corporate group cost of capital (WACC and the dividend growth, CAPM, and Arbitrage pricing models) The required rates of return for non-quoted companies, corporate divisions and individual projects The theory of capital structure and its relation to the cost of capital Dividend policy Short, intermediate and long term financing Mergers, acquisitions and corporate growth


MANG0010: Company law

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 ES40

Requisites:

Students should have already taken MANG0007 or MANG0078 Aims & learning objectives:
To equip students with a fundamental knowledge of the ways in which business enterprises function both internally and the impact on outsiders. Students will be able to consider the relevant factors in forming and operating different types of business. They will be able to read and understand company documents and identify their implications for directors, officers, shareholders and creditors..
Content:
The concept of agency in the context of commercial enterprises. Formation and functioning of businesses (partnerships and companies); liability of the business, directors or partners, and officers, internally and towards outsiders as well as the rights of owners of a business in different circumstances. Different regimes and rules governing operation; winding-up and insolvency, and the principles involved in controls on mergers and take-overs. The non-statutory controls imposed by the Stock Exchange and other bodies in a number of areas including in the area of insider dealing.


MANG0011: Cultures, work & society

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX80 ES20

Requisites:

Students should already have taken MANG005 or MANG0080 Aims & learning objectives:
To examine the social nature and contexts of behaviour in organisations. Drawing on personal experience and historical and comparative material, students will develop a knowledge and understanding of key areas of debate in human behaviour (eg nature-nurture; global-local; consensus-compliance; structure-agency)
Content:
Different overlapping and changing levels of culture are examined. Topics from: socialisation; work values; occupational choice; gender; occupation; corporate culture; national culture; globalisation; late-modernity.


MANG0012: Economics of strategy 1

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 ES40

Requisites: Pre MANG0006, Pre MANG0086

Aims & learning objectives:
This course continues the economic analysis of the firm and its environment begun in Business Economics . It focuses on the goals of the firm and the achievement of these through the creation of competitive advantage. In particular, it develops realistic and operationally significant theories of the firm and examines the determinants and effects of different aspects of price and non-price competition on firm performance. This course should enable the student to analyse interrelationships between these aspects of firms' tactical and strategic decisions, the characteristics of the competitive environment and firm performance with reference to empirical evidence, including particular cases.
Content:
Firm motivation, an analysis of corporate objectives and the market for corporate control. The process of decision making, goal formation, consensus and coalition. Dealing with organizational bureaucracy: the economist's perspective. Pricing decisions and entry deterrence. Non-price competition, the segmentation of markets and competitive positioning. Advertising, product differentiation, product proliferation, industry standards and non-price entry deterrence.


MANG0013: Employee relations 1

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 ES40

Requisites:

Students should already have taken MANG0005 or MANG0080 Aims & learning objectives:
The course has three aims: to give a broad overview of the major features of industrial relations in the UK; to explore the practical aspects of managing relations with employees in unionised and non-unionised organisations and to place industrial relations in its wider legal, economic, and political environments. Particular attention is paid employee relations in the workplace.
Content:
Employment Relationship: some concepts; perspectives on employee relations; changes in the management of the employment relationship; introduction to methods of resolving conflict; formal and informal bargaining in the workplace; employee participation and involvement; managers, supervisors and team leaders; employee representatives.


MANG0014: IT & its business context

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 CW25 OT15

Requisites:

Students should already have taken MANG0004 or MANG0077 Aims & learning objectives:
In the last few years, the role of computers in business has changed radically: 1. Computers must now be seen in the context of Information Technology (IT) which, as well as computers, includes software, telecommunications, robotics and smart products. 2. IT is a strategic resource with the potential to affect competitive advantage. IT can transform industries and products; it can be a key element in determining the success of an organisation. 3. As a strategic resource, IT is no longer solely the concern of specialist computer departments. Managing IT well is a core competence and an important part of the task of general managers. 4. Organisations have created new roles for managers to be interfaces between IT and the business. They combine a general technical competence with knowledge of the business. This course addresses these issues and aims to provide students with the IT-related knowledge needed for careers as general or functional managers in an information-based age.
Content:
Following from the aims and learning objectives, the course is divided into two components: Part I considers why IT is strategic and how it can affect the competitive environment, taking stock of the opportunities and problems it provides. It consists of lectures, discussion and case studies. The objective is to investigate the business impact of IS. For example: in what ways are IS strategic? what business benefits can IS bring? how does IS transform management processes and organisational relationships? how can organisations evaluate IS? how should IS, which transform organisations and extend across functions, levels and locations, be implemented? Part II examines a variety of technologies available to the manager and examines how they have been used in organisations. A number of problem-oriented case studies will be given to project groups to examine and discuss. The results may then be presented in class, and are open for debate.


MANG0015: Market analysis

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 PR40

Requisites:

Students taking this unit should also have taken MANG0007 or MANG0016 or MANG0081. Aims & learning objectives:
To show how quantitative and qualitative data collection and analyses help marketers to understand the nature and scope of their target markets. Students will be able plan and conduct their own market research programmes after this course.
Content:
This course is concerned with all aspects of obtaining sound data for the purposes of market analysis. The course starts by examining what support the marketing decision maker needs in market analysis. This is followed by how effective research can be planned and from this point a framework for forthcoming techniques is set. Secondary data location and analysis is covered as is qualitative research, but the main emphasis in techniques is towards quantitative means to measure and analyse markets.


MANG0016: Marketing 1

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 CW40

Requisites: Pre MANG0006, Ex MANG0073, Ex MANG0081

Aims & learning objectives:
This module aims to: Provide an introduction to the concepts, analyses and activities that comprise marketing management. To develop an understanding of the role and practice of marketing as a management function and organisational philosophy. To provide practice in assessing and solving marketing problems - reflecting the belief that the most effective learning comes from making marketing decisions. To lay the foundations for students wishing to take more specialised courses in marketing.
Content:
People often define marketing as advertising - a highly visible activity by which organisations try to "persuade" customers to purchase their products and services. Marketing is more than simply promotion. It involves identifying customer needs and wants and satisfying these needs with the right product, at the right price, available through the right distribution channels and promoted in ways that motivate and maximise purchases. These activities, together with an understanding of the firms external environment compose the principle activities of marketing management, and hence the subject of this module.


MANG0017: Operations management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 CW50

Requisites:

Students should also have taken MATH0095 or MANG0077. Aims & learning objectives:
This course focuses on the processes involved in efficiently and effectively transforming inputs (i.e. labour, capital, materials, etc.) into useful outputs (i.e. goods and services) and how superior operations performance can be a contributor to corporate success. The course places approximately equal emphasis on service and manufacturing operations. Using material from a variety of industries and situations, the operational and strategic issues in managing the transformation process are explored. Topics covered include: an understanding of transformation processes and the inherent tradeoffs involved in process choice; capacity and aggregate planning; job design and workforce management; inventory management; quality management and control; supply chain management; world-class manufacturing; the inter-relationships between operations and other functional business areas as a means of achieving competitive advantage. At the conclusion of the course, the student will have a general appreciation of the operational function and the critical decisions in the area that can contribute to corporate success.
Content:
Process analysis; capacity planning; inventory management; production planning and control; quality management; supply management.


MANG0018: Processing, reporting & auditing financial information

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 ES50

Requisites: Pre MANG0008

Aims & learning objectives:
Students will gain a thorough grounding in processing financial data and preparing final accounts and a general understanding of what is involved in the audit of those accounts. This is an essential course for those contemplating a possible career in some dimension of accountancy.
Content:
The nature of financial data, purposes of financial information systems - manual and computerised systems Single and double entry recording systems and basic ledgers kept by businesses The accruals principle applied to the treatment of various types of costs, revenues, assets and liabilities The depreciation concept Trial balancing Preparation of Manufacturing Accounts, Profit and Loss Accounts, Balance Sheets, Funds and Cash Flow Statements Direct experience of using an established financial accounting package including inputting data, types of outputs available and the production of accounting statements Basic distinctions between the accounts of sole traders, partnerships and companies Preparation of final accounts from incomplete records Introduction to published accounts The purpose and basis of the audit process; the audit trail and types of audit evidence Developing audit evidence; consideration of the concepts of materiality and audit risk Evaluation of internal controls


MANG0019: Product costing & cost analysis

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 CW50

Requisites: Pre MANG0008

Aims & learning objectives:
Students will gain a thorough understanding and practical experience in constructing cost accounting statements and interpreting them. This is a fundamental course for anyone wishing to understand how costs are constructed for decision purposes
Content:
Review of the nature of product costs and process costs Costing terminology and identifying cost behaviour Historical based cost accounting systems for Job and Process costing (FIFO, LIFO and weighted average) Job and process costing - establishing standard cost systems Absorption and variable costing systems (including differential income effects) Overhead allocation including activity based allocations Costing for joint products, by-products, wastage, rework and scrap Cost-volume-profit analysis and relevant costs for decision purposes Relevant costs where resources are constrained: single and multiple constraints and mathematical programming solutions by graph and computer package Stock control models and the influence of JIT in supply and manufacturing Costing for JIT systems Costing for service industries Costing for major projects and project financial control


MANG0021: Action project

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: CW80 OR20

Requisites: Pre MANG0003, Co MANG0022

Aims & learning objectives:
The overall aim of the Action Project is to create the opportunity for students to tackle a practical problem in a business or organisation and to begin to apply some of the concepts, techniques and skills acquired during the taught programme.
Content:
Briefing on the Action Project aims; group formation; identification of suitable project; conduct of project; writing up findings and reporting back to peer group and group co-ordinator.


MANG0021: Action project

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: CW80 OR20

Requisites: Pre MANG0003, Co MANG0022

Aims & learning objectives:
The overall aim of the Action Project is to create the opportunity for students to tackle a practical problem in a business or organisation and to begin to apply some of the concepts, techniques and skills acquired during the taught programme.
Content:
Briefing on the Action Project aims; group formation; identification of suitable project; conduct of project; writing up findings and reporting back to peer group and group co-ordinator.


MANG0022: Portfolio project

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: CW80 OR20

Requisites: Pre MANG0003, Co MANG0021

Aims & learning objectives:
The overall aim of the Portfolio Project is to create the opportunity for students to research a management of business issue which is of interest to them. In particular it provides an extended opportunity to apply the concepts, techniques and skills dealt with during the unit Introduction to Research and Investigation.
Content:
Briefing on the Portfolio Project aims; group formation; identification of suitable project; conduct of project; writing up findings and reporting back to peer group and group co-ordinator.


MANG0022: Portfolio project

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: CW80 OR20

Requisites: Pre MANG0003, Co MANG0021

Aims & learning objectives:
The overall aim of the Portfolio Project is to create the opportunity for students to research a management of business issue which is of interest to them. In particular it provides an extended opportunity to apply the concepts, techniques and skills dealt with during the unit Introduction to Research and Investigation.
Content:
Briefing on the Portfolio Project aims; group formation; identification of suitable project; conduct of project; writing up findings and reporting back to peer group and group co-ordinator.


MANG0024: Commercial contracts

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 ES40

Requisites: Pre MANG0007

Aims & learning objectives:
This course sets out to equip students to understand the realities of commercial contracts, and to be aware of the consequences of their terms. Students will be able to see, from genuine commercial standard contracts used, what the parties have undertaken to do, where there are any weaknesses in the agreement, how performance will be monitored, and what the implications will be on other ancillary contractual relationships. Other areas involve competition law, arbitration and intellectual property rules and practice.
Content:
Standard commercial contracts are examined to identify common standard terms and their relevance within each contracting party's business and outside it. The network of connecting contracts: associated contracts; independent contractors; banking, insurance, carriage; agency. Outside factors: competition law; intellectual property; arbitration and mediation.


MANG0025: Company accounts & reports

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 ES50

Requisites: Pre MANG0018

Aims & learning objectives:
This course will build upon financial accounting elements of previous courses to provide a knowledge of the special requirements for financial accounting for companies. The course will have a heavy emphasis on legal aspects of company reporting.
Content:
Forms of business organisation and types of companies Liabilities and responsibilities of directors, company secretaries, auditors and rules about insolvent trading The influence of law and standards on accounts. The concept of a true and fair view. The financial and legal distinction between loan and share capital The issue and redemption of shares and debentures Share capital and reserves: Capital and revenue reserves including the share premium account, capital redemption reserve, retained profits and payment of dividends. The form and content of published Profit and Loss Accounts , Balance Sheets and Cash Flow Statements Introduction to Group Accounts Treatment of taxation in published accounts: corporation tax, taxation of dividends, overseas tax and VAT accounts. Statute law, case law and their impact upon auditing


MANG0026: Economic analysis of financial decisions

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 ES50

Requisites: Pre MANG0008

Aims & learning objectives:
The course aims to demonstrate the close links between economic analysis on the one hand and management accounting and financial management on the other. It explores the use of optimisation approaches and considers , in depth, problems faced in investment decision-making. The course will include some computer based analysis of cost functions and investment modelling
Content:
The relationship of accounting cost concepts to those in economics (e.g. by-product analysis and marginal costs) Short-run and long-run cost functions and their relevance to choice of accounting models Cost behaviour analysis and the analysis of cost functions through regression analysis using appropriate software to generate scatter diagrams and graphical presentations Learning curves - theory and practice Optimisation, Opportunity costs and constraints Costs, prices, profits and different rates of return Productivity concepts and measurement The concept of economic value Financial appraisal of investments, including analysis of different appraisal techniques, risk analysis, expected values, decision-trees and simulations Different types of investment decisions Making investment decisions where benefits are difficult to quantify ( e.g intangibles, strategic investments, investments to retain options, investments associated with mergers and acquisitions) Errors often made in investment appraisal


MANG0027: Economics of strategy 2

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 ES40

Requisites: Pre MANG0012

Aims & learning objectives:
This course builds on Economics of Strategy 1 to develop a fuller understanding of the economic aspects of strategic decisions. Particular attention is given to the analysis of strategic choices concerning the boundaries of the firm - in terms of processes carried out, product scope and the geographical area of operations. The introduction of new products and processes through technical advance is examined as is the network of relationships with other firms.
Content:
Vertical integration and other types of relationships with buyers and suppliers. Diversification and conglomerate firms. Internal growth, acquisitions and mergers. Divestment and corporate refocusing. New product and process introduction. Joint ventures and strategic alliances. The internationalisation of business.


MANG0029: Employee relations 2

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 ES40

Requisites: Pre MANG0005

Aims & learning objectives:
The course examines developments in the management of the Employment Relationship in the UK and makes comparisons with changes in other countries. Particular attention is given to changes in the institutions of Employee Relations.
Content:
Key changes in the Management of the Employment Relationship; Employers and Managers; Trade Unions; Industrial Conflict; Role of the State in Employee Relations; Legal intervention.


MANG0030: Financial control & performance evaluation

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 ES50

Requisites: Pre MANG0008

Aims & learning objectives:
Students will acquire a understanding of how organisations use financial information to evaluate managers, operatives and business segments
Content:
Different types of budgets and their purposes - feedback and feed-forward controls, flexible budgets, engineered, committed and discretionary costs Short-term and long-term budget construction - with computer simulations Analysis of variances from budgets, variance analysis in standard costing systems Essential concepts in responsibility accounting (controllable and non-controllable costs, etc. ) and performance evaluation of managers and operational units Behavioural issues in budgeting and control by variance analysis Centralised and decentralised organisations and financial control implications Strengths and weaknesses of aggregated financial measures of performance such as ROI and Residual Income and their impact on investment decision- making Shareholder Value Analysis for SBU / divisional performance goal setting and appraisal. Behavioural implications of divisional control and the internal control function in large divisionalised organisations Transfer pricing Operative and manager bonus / incentive schemes Development of balanced scorecards


MANG0031: Human resource management

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 ES40

Requisites: Pre MANG0005

Aims & learning objectives:
The course aims to give a broad overview of major features of human resource management. It examines issues from the contrasting perspectives of management, employees and public policy.
Content:
Perspectives on managing human resources. Human resource planning, recruitment and selection. Performance, pay and rewards. Control, discipline and dismissal.


MANG0032: IT & management

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 PR25 OT15

Requisites: Pre MANG0014

Aims & learning objectives:
In the last few years, the role of computers in business has changed radically: 1. Computers must now be seen in the context of Information Technology (IT) which, as well as computers, includes software, telecommunications, robotics and smart products. 2. IT is a strategic resource with the potential to affect competitive advantage. IT can transform industries and products; it can be a key element in determining the success or failure of an organization. 3. IT is no longer solely the concern of specialist computer departments. Managing IT well is a core competence and an important part of the task of general and functional managers. 4. Organisations have created new roles for managers to be interfaces between IT and the business. They combine a general technical competence with knowledge of the business. This course addresses these issues and aims to equip students with the IT-related management skills needed for careers as general or functional managers in an information-based age.
Content:
The course will develop skills and provide techniques relating to the role of general and functional managers in the management of IT. A business-oriented project will be used to develop management skills such as: managing IT-induced transformation, developing and aligning IT strategy, writing a business case, managing a project, managing benefits, developing an implementation plan and monitoring and auditing IT. The course will be based on cases, lectures, videos, guest speakers and a site visit.


MANG0033: Management ideas & dilemmas

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX70 ES30

Requisites: Pre MANG0005

Aims & learning objectives:
To examine the emergence, popularity, application and dilemmas of central management ideas in shaping employee behaviour. Using control as a central theme of management, students will develop an understanding of the nature, context and behavioural consequences of management practices and be able to assess new ideas as they emerge.
Content:
Subjects from: dimensions & dilemmas of control; cooperation & conflict; technology; organisational structure & 'fit'; culture; human nature and motivation; contexts of adopting new ideas; management consultants.


MANG0034: Marketing 2

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites: Pre MANG0016

Aims & learning objectives:
1.To provide an understanding of the practice of marketing management 2.To introduce students to a variety of contemporary issues facing marketing today 3.To introduce students to the fundamentals of marketing strategy
Content:
Marketing involves identifying and satisfying customer needs and wants. It is concerned with providing appropriate products, services, and sometimes ideas, at the right place and price, and promoted in ways which are motivating to current and future customers. Marketing takes place in the context of the market, and under competitive pressures. Issues of marketing planning and strategy development will be discussed and explored via the use of a computer based simulation, entitled the Marketing Game. The Game will form a central and integral component of this module.


MANG0035: Aspects of Japanese business

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX80 CW20

Requisites:

Students should already have taken MANG0005, MANG0083 or MANG0070 Aims & learning objectives:
The aim of this course is to critically examine and to provide an understanding of the nature of Japanese business organization. After completing the unit the student should be able to: identify the political, economic and social forces underpinning the emergence of Japanese business forms; understand the relationships between business, the state and trade unions in contemporary Japan; describe the human resource management practices characteristic of Japanese business; explain the internationalization of Japanese business; assess the transferability of Japanese business practice to alien environments.
Content:
The political economy of Japan; Japan's institutional environment; Japanese production systems; Organization and power in Japanese organizations; Cross-national transfer of Japanese production and management practices; Industrial relations in Japan and Japanese subsidiaries in the West.


MANG0035: Aspects of Japanese business

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX80 CW20

Requisites:

Students should already have taken MANG0005, MANG0083 or MANG0070 Aims & learning objectives:
The aim of this course is to critically examine and to provide an understanding of the nature of Japanese business organization. After completing the unit the student should be able to: identify the political, economic and social forces underpinning the emergence of Japanese business forms; understand the relationships between business, the state and trade unions in contemporary Japan; describe the human resource management practices characteristic of Japanese business; explain the internationalization of Japanese business; assess the transferability of Japanese business practice to alien environments.
Content:
The political economy of Japan; Japan's institutional environment; Japanese production systems; Organization and power in Japanese organizations; Cross-national transfer of Japanese production and management practices; Industrial relations in Japan and Japanese subsidiaries in the West.


MANG0036: Consumer research

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES40

Requisites:

Students must have taken a unit in Marketing: MANG0016, MANG0073 or MANG0081. Aims & learning objectives:
To develop a critical evaluation of the range of consumer research techniques. The student should be able appreciate the value of consumer research in marketing decision making, to be able to judge other person's research efforts, and be able to plan their own research programmes.
Content:
There is a strong emphasis on the rationales for conducting consumer research, for qualitative and quantitative methods and for particular techniques. There are no statistics on this course though an appreciation of statistical methods would be necessary to fully appreciate many of the themes developed. There are set readings for each lecture session. Students are expected to have prepared for each lecture by reading the set article, preparing notes and developing issues to debate in class. Each student will be expected to make a presentation and lead a debate in class at least once throughout the course.


MANG0037: Cost management

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX50 CW50

Requisites:

Students should already have taken MANG0008 or MANG0070 Aims & learning objectives:
To acquaint students with topical issues in cost management and cost reduction and provide practical insights. The course will be heavily based upon analyses of case studies which address these issues and develop students' abilities to critique the practical design of cost management and management accounting systems. This course links cost management directly to central strategic issues in managing the organisation.
Content:
Issues will be selected each year depending upon current issues of concern, but the following selection illustrates the nature of the material addressed: A review of activity based costing - where it has and has not strategic significance; The role accounting can play in quality control and removing waste; Implications of changing technology (e.g. flexible manufacturing) and changing organisational forms (e.g. inter-organisational supply chain relationships and other organisational networking) for cost accounting and management; Target costing and kaizen costing and its relationship to strategic analysis; The theory of constraints and continual improvement - implications for accounting; The nature of strategic management accounting; Whether there is a given best cost management system or whether there are appropriate contexts for the different recent developments; Implementation problems in introducing new cost management systems.


MANG0038: Depth psychology of organisations

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES40

Requisites: Pre MANG0070, Pre MANG0083

Students should already have taken MANG0005, MANG0083 or MANG0070 Aims & learning objectives:
To introduce the concepts and theories of depth psychology and develop the students' understanding of organizational processes by using these concepts and theories.
Content:
Core concepts and theories of depth psychology: desire, repression and the unconscious, narcissism, symbolism and sublimation. Mental personality. Interpretation and the use of psychoanalytic interpretations on cultural phenomena. The analysis of jokes, stories and myths. Leaders and followers, the personality of leaders and transference. Organizational and individual pathologies, authoritarianism and organizational decay. Gender construction in organizations.


MANG0039: Employment law

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 OT40

Requisites:

Students should already have taken MANG0007 or MANG0078 Aims & learning objectives:
This unit is designed to give students a comprehensive and realistic insight into the legal framework of the employer/employee relationship and its impact on the parties directly involved in the wider social context.
Content:
Legal framework; principles of contract law; implied terms and duties in the contract of employment; safety at work; discrimination; duties of ex-employees; termination of contract of employment; redundancy; unfair dismissal.


MANG0040: European integration studies 1

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX50 ES50

Requisites:

Students should have taken MANG0006 or MANG0070 IMML students must take MANG0059 in the next semester if they take this unit. Aims & learning objectives:
To provide a basic grounding in the theory, politics and economics of European integration. Students will complete the course with a sound knowledge of European Union institutions and key economic policies.
Content:
Subjects covered will be: integration theory; EU political institutions, their legitimacy and their accountability; the EU decision-making process; EC finances and funds; the single market and Europe's lost competitiveness; competition policy; the EU, world trade and developing countries; regional policy; economic and monetary union; the enlargement of the EU, the EEA and Central and Eastern Europe. Lectures will be supplemented by case study discussions, tutorial sessions and a revision workshop.


MANG0044: Organisational change & design

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX70 ES30

Requisites:

Students should have taken MANG0005, MANG0083 or MANG0070 Aims & learning objectives:
To provide students with a critical appreciation of the ideas of management gurus and how these set and guide the practice of change. This popular view is contrasted with more academic approaches and developed through a consideration of the (re)design of organisational forms suitable for an age that increasingly requires organizations to be global and innovative.
Content:
Topics will be drawn from the following: Fashions and fads - the history of ideas in change management; The role of business gurus in defining the practice of change; Orders and types of change - 1st, 2nd and reframing; The politics of organizational change; Organizational design and contingency theory; Organizational forms for the future - innovative and global.


MANG0045: Pay & rewards

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites:

Students should have taken MANG0005, MANG0070 or MANG0083 Aims & learning objectives:
The course will enable the student to provide informed advice on the major aspects of pay, rewards and performance management, based on a sound understanding of the relevant theories and research evidence.
Content:
The role of reward strategy in an organisation. Economic, sociological and psychological theories which have influenced pay policies and practices. Concepts of reward structure, reward system and reward levels. Different perceptions of fairness which influence employees' satisfaction with their rewards. Government pay policies. Top people's pay. Objectives and limitations of job evaluation. Performance-related pay in principle and in practice. Knowledge-based, skill-based and competence-based rewards. Pay discrimination and equal pay. Employee benefits.


MANG0046: Product policy

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites: Pre MANG0034, Pre MANG0081, Pre MANG0070

Students must have taken one of the above units in order to study this unit. Aims & learning objectives:
Decisions about the product offering are central to a firm's marketing activities and ultimately its long term survival and economic prosperity. This course is concerned with theories, concepts and statistical techniques which can be used to analyse product policies. It starts by exploring subjects which relate to the various stages in the new product development (NPD) process and those which represent important issues that have emerged from research on NPD. The unit also recognising that NPD is an important managerial activity which interfaces with organisational, and brand and portfolio management activities. Case studies will explore and develop issues, including the application of various analytical models and techniques. In addition, coursework of a market research nature will involve the collection and analysis of quantitative data for the purposes of new product development decision-making. Themes include: the new product development process, exploring the what constitutes a successful new product development process, idea generating and screening decisions, concept testing and conjoint modelling and pre-test and test market models; issues in brand management including brand extensions as a launch strategy, the challenges posed by the rise of retailers' own-label products to manufacturers, portfolio management and the product deletion decision. Students should be able to: 1. Understand the importance and risks associated with the new product development process. 2. Critically evaluate the strengths and weaknesses associated with various empirical techniques used in the development of new products. 3. Develop a critical understanding of the theory, concepts and techniques of product policy.


MANG0048: Strategic analysis

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES40

Requisites:

Students must have taken MANG0034, MANG0070 or MANG0081 in order to study this unit. Aims & learning objectives:
An understanding of how strategists proactively shape the mission, objectives and strategies of their organisations within prevailing environmental and organisational constraints. Exposure to the theoretical insights and methodological approaches available to interpret and develop the competitive strategic position of the enterprise under complexity and uncertainty. Students are expected to contribute actively to class discussions and through careful preparation to become proficient at analysing specific situations using appropriate conceptual models allied to pragmatic, well-reasoned judgements with respect to the content of strategies and feasibility of implementation.
Content:
Topics include: the nature of corporate objectives and mission statements; analysing operating performance; the competitive market/industry environment; sources of rivalry; the value chain; assessing opportunities and threats; the development and application of core competencies; strategies in growth, maturity and in declining sectors; managing ambiguity and complexity in the multi-firm (global) corporate environment. Case studies are used to explore and interpret issues.


MANG0050: Supply management

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites:

Students should have taken MANG0006 or MANG0070. Aims & learning objectives:
To develop in the student a broad understanding of the principles, concepts and approaches employed in the management of supply between industrial, commercial, and governmental organisations. To differentiate between operational and strategic approaches to management of supply To provide the student with a practical framework, built from research and experience, for understanding and analysing the development of supply management.
Content:
Introduction to supply management and the concepts of purchasing, procurement, supply, value flow and inter-firm relationships. Sourcing strategies and their implications for corporate strategies. Information systems in supply management. The concept of inter-organisational relationships. Supply chain management. Negotiation as a technique and management challenge. Lean principles and the concept of value flow. Outsourcing and the management of associated relationships. Government procurement: regulated markets. Logistics.


MANG0050: Supply management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites:

Students should have taken MANG0006 or MANG0070. Aims & learning objectives:
To develop in the student a broad understanding of the principles, concepts and approaches employed in the management of supply between industrial, commercial, and governmental organisations. To differentiate between operational and strategic approaches to management of supply To provide the student with a practical framework, built from research and experience, for understanding and analysing the development of supply management.
Content:
Introduction to supply management and the concepts of purchasing, procurement, supply, value flow and inter-firm relationships. Sourcing strategies and their implications for corporate strategies. Information systems in supply management. The concept of inter-organisational relationships. Supply chain management. Negotiation as a technique and management challenge. Lean principles and the concept of value flow. Outsourcing and the management of associated relationships Government procurement: regulated markets. Logistics.


MANG0051: Technology management

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES40

Requisites:

Students should have taken MANG0006 or MANG0070. Aims & learning objectives:
This unit is concerned with the management of technology and technological innovation from the firm's perspective. The aim is to introduce students to some of the managerial issues raised by the creation, adoption and diffusion of technology over time. The objectives are firstly, to provide an appreciation of the need to manage technology beyond any R & D department and secondly, to develop an understanding of alternative approaches to the acquisition, organisation and exploitation of technology and the factors influencing the relative success of these in different environments.
Content:
The course examines patterns of technological change, how technology affects competition, the impact of technology on individual firms' competitive advantage and the development of strategies and managerial methods to meet the challenges of the increasingly technology-driven environment. Topics include patterns of R & D, technical trajectories, sources of product and process innovation and the innovation environment. Developing a strategic approach to technology. Technology as a company asset and technical auditing. Technology forecasting and foresight. The relationship between technological change, industry structure and competitive advantage. Factors influencing success in technological innovation.. Different technology strategies and decisions concerning R&D, innovation and the commercialisation of new products/ processes. The protection of industrial and intellectual property. The diffusion of technology by contract, acquisition, imitation and manpower flows.


MANG0052: Group project 1

Semester 1

Credits: 10

Contact:

Topic:

Level: Level 3

Assessment: OR100

Requisites: Pre MANG0003, Co MANG0068

Aims & learning objectives:
The overall aim of the Group Project is to create an opportunity to apply the concepts, techniques and skills acquired during the taught programme in solving a practical business problem. Specific objectives are to: develop the skills of planning and executing an original investigation into a business problem in a team; allow an evaluation of the practical worth of management theories and the ability to further develop existing theories; integrate the various components of the degree programme and its specialisms; give the opportunity to practice and develop personal skills, especially those of analysis and synthesis; develop experience in handling group co-ordination and conflict; create the opportunity for business sponsors to challenge student ideas.
Content:
Briefing on academic and practical project aims; group formation; assignment of the projects; problem; definition; initial proposal; attendance at two Project Workshops; collection of empirical data; presentation of preliminary findings.


MANG0053: Advanced supply management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites: Pre MANG0050

Aims & learning objectives:
To develop in the student an advanced understanding of the principles, concepts and approaches employed in the management of supply between industrial, commercial, and governmental organisations. To develop strategic and innovative approaches to management of supply To provide the student with a practical framework, built from research and experience, for understanding and analysing the development of strategic supply management.
Content:
Recap on previous study in Supply Management. Further exploration of sourcing strategies and their implications for corporate strategies. Strategies based upon information systems in supply management. The concept of inter-organisational relationships: trust, power and dependencies. Inter-organisational networking. Further depth on lean principles and the concept of value flow. Outsourcing and the management of relational competence. Government procurement: regulated markets. Logistics.


MANG0054: Business strategies & human resource management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites:

Students should have taken MANG0005, MANG0070 or MANG0080. Aims & learning objectives:
The course will enable to the student to study Human Resource Management at an advanced level especially by critically examining contemporary theory and practice on the link between HRM and business strategies. The student will appreciate the effect of different types of HRM strategies on firm performance and locate these within the context of the role of the state and trade union organisation, membership and strategy. The student will be able to evaluate the strategies and policies of a wide variety of organisations in the public and private sectors and be equipped to debate these issues with senior HR and Personnel executives. The key topics covered include HRM: Rhetoric and Reality; Strategy, structure and devolution/decentralisation; the pursuit of flexibility in its various forms; the resource view of strategy; the distinction between high commitment management and the matching models of HRM; cost leadership models and the fragmentation of the firm; management style in the context of trade union behaviour and the role of the state in the UK and Europe. Examples will be taken from numerous countries.


MANG0055: Corporate governance & regulation

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX50 ES50

Requisites:

Students should have taken MANG0008 or MANG0070. Aims & learning objectives:
The course will acquaint students with a range of issues which come under the broad heading of governance and regulation of corporate practices. This will include the nature of the company and responsibilities of its principal officers, concerns about the state of corporate governance and the special regulatory issues associated with public control over utilities. The latter part of the course will recognise the growing phenomenon of globalisation and the need for regulation by international accounting standards
Content:
Issues selected each year from: The nature of the corporation and the position of shareholders, chairmen, CEOs, executive directors and non-executive directors; The nature of corporate governance and development of a conceptual framework for governance - including the relationship between governance and management; Examples of crises in governance; Governance as exercised in different countries; Whistle-blowing as a means of governance; The place of top executive compensation schemes in corporate governance considerations; Regulation of MNCs and cross-border transfer pricing; The regulation of public utilities; International standard setting in accounting and relationship to national standards; Financial reporting in the European Union; Comparative accounting practices in selected countries. Financial statement analysis using accounts of different countries


MANG0056: Corporate strategy in the European Union

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: CW75 OT25

Requisites: Pre MANG0027

Aims & learning objectives:
To explore corporate strategies in the context of the Single European Market. To develop an understanding of the European business environment.
Content:
The European business environment. European Union competition and industrial policy. The Single Market Act. Non-tariff barriers in the 'Single Market'. The competitive threat from the US, Japan and the Pacific Rim. Competitive pressures in global, mature and declining industries. Corporate strategies in the European Market. Industrialisation and integration; merger and acquisitions, joint ventures, alliance strategies. Market entry in the European Union; national and continental strategies. Foreign Direct Investment in the European Union. Corporate integration; rationalisation and centralisation, managing across borders.


MANG0057: Depth psychology of the consumer

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES40

Requisites:

Students should have taken MANG0005, MANG0070 or MANG0080. Aims & learning objectives:
To develop the students' understanding of contemporary consumerism and of the behaviour of different groups of consumers organizational by using the concepts and theories from depth psychology.
Content:
A summary of core concepts and theories of depth psychology. Material culture and interpretation. Classical social theories of consumption, status, fashion and display. The concept of consumer choice. Gifts and communicative qualities of material objects. Adolescence and life-style consumption. The Diderot effect. Hedonism and aesthetic orientation to consumption. The influences of social class. Postmodern theories of consumption and mass media. Advertising, images and simulacra.


MANG0058: Ecological thinking & action in management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: CW60 ES40

Requisites:

Students should have taken MANG0005 or MANG0070 or MANG0080. Aims & learning objectives:
The aim of this unit is to explore global trends in social, political, environmental and ethical thinking and explore their implications for the role of business and the practice of management.
Content:
A series of focused explorations looking at: the changing context of business; globalisation, sustainable development; management of natural resources; system dynamics; ecological thinking and practices in management; developments in economic and social indicators; and other associated issues.


MANG0059: European integration studies 2

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: ES100

Requisites: Pre MANG0040

IMML students must take this unit if they have taken MANG0040 in the previous semester. Aims & learning objectives:
To provide an advanced knowledge of the impact of European policies on individuals, managements and work organisations in the European Union. Students will complete the course unit with a detailed knowledge of social, environmental and sectoral impacts of integration and how business interests can influence the EU decision-making process.
Content:
Subjects covered will be: Social and employment policy issues and the firm; EU environment policy and its impact upon business and communities; the harmonisation of company law; sectoral impacts of the single market and business strategies; lobbying the EU; transport policy and trans-European networks; implementation of EC law; the future direction of the EU. Lectures will be supplemented by case study discussions, a decision-making game, and tutorial sessions.


MANG0060: Europe & international business management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES30 OT10

Requisites: Ex UNIV0007, Ex UNIV0008

Students should have taken MANG0006 or MANG0070. Aims & learning objectives:
The course aims to introduce and assess the forms, motivations and processes of establishing and developing a multinational both in manufacturing and service industries. The students should be able: to understand and assess the options available to companies undergoing the internationalisation process; to analyse the different issues that arise and problems that need to be addressed when establishing and operating subsidiaries and affiliates across national boundaries; the impact of technology on the configuration and co-ordination of operations; the impact on host countries and the companies themselves; to identify and explain actual examples using theories introduced in the course.
Content:
The theories of international business, including internalisation, the eclectic theory and other theories of the multinational enterprise. The motivations for multinational operation - economic globalisation, competitive rivalry, resource or market seeking. The different forms of multinational operation, including contractual forms, joint ventures, etc. but with a particular focus on foreign direct investment. An assessment of the advantages and disadvantages of each. The strategic options for establishing a global network of subsidiaries. The course will require students to present industry/company-based case studies of foreign direct investment - from both inside and outside the European Union to illustrate and explain the theories of international business.


MANG0062: International business law

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES40

Requisites: Pre MANG0010, Pre MANG0024, Pre MANG0078

Students must have taken one of the above units in order to study this unit. Aims & learning objectives:
To put international trade contracts in their proper framework - in terms of the contracts and their enforcement and enforceability, and in the wider context of how businesses function in the international commercial field. Students will consider the different regimes which are relevant to making agreements in an international context, the problems which can arise and how to deal with them. Common contract terms and business relationships are examined so that students understand the principles which can facilitate or hinder international contracts.
Content:
Legal 'families' and their characteristics. Codified commercial law. Treaties and conventions. ICC and other private regimes. Principles of international trade and common principles of law on commercial agents; business forms; business liability. Commercial contracts; insurance; international banking; carriage; patents, arbitration, dispute resolution and enforcement. European Union law - competition, free movement.


MANG0063: International marketing

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites:

Pre MANG0034 or MANG0070, Ex Marketing Communications (IMML year 4 Interface course) Aims & learning objectives:
1. To develop an understanding of the concepts of international marketing, and of the international environment in which companies operate. 2. To develop an understanding of international marketing management and the process of strategy development
Content:
International marketing is usually defined as marketing goods or services across international boundaries, but it usually also includes elements of comparative marketing, and of co-ordination of marketing activities in several markets simultaneously, i.e. multi-domestic marketing. The course includes aspects of the international marketing environment, market selection, market entry methods and channels, international product policy decisions, promotion decisions, and a special focus on exporting.


MANG0066: Strategic management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 ES40

Requisites: Pre MANG0048

Aims & learning objectives:
To provide an understanding of how strategy is developed and implemented within organisations, of the processes involved, and of the structure and control systems exercised by organisations in its implementation. To examine how the concepts of strategy formulation, implementation and organisation development interplay. Students are expected to contribute actively to class discussion through the preparation of case studies in order to develop their understanding of complex situations.
Content:
Processes of company diagnosis and strategic decision making/evaluation; formulation of value systems, mission statements and objectives; corporate strategy; business planning processes; linking strategic priorities and organisational change in differing competitive contexts.


MANG0067: Treasury management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX50 ES50

Requisites:

Pre MANG0008 or MANG0070 Aims & learning objectives:
To show how a large company manages sources of capital, relations with financial markets and shareholders and balances needs for finance with internationally spread organisations.
Content:
Issues selected from: Reviewing sources of finance and their costs International and domestic aspects of cash management Sources of Return and risk Value at Risk Analysis Portfolio risk management Foreign exchange markets and foreign exchange rate risks Exposure management:hedging, swaps, options, interest rate risk, etc. Complications in investment appraisal in undertaking direct investment abroad International financing Foreign exchange markets and foreign exchange rate risks Exposure management: hedging, swaps, options, interest rate risk, etc. Complications in investment appraisal in undertaking direct investment abroad International financing


MANG0068: Group project 2

Semester 2

Credits: 10

Contact:

Topic:

Level: Level 3

Assessment: RT70 OR30

Requisites: Co MANG0052

Aims & learning objectives:
The overall aim of the Group Project is to create an opportunity to apply the concepts, techniques and skills acquired during the taught programme in solving a practical business problem. Specific objectives are to: develop the skills of planning and executing an original investigation into a business problem in a team; allow an evaluation of the practical worth of management theories and the ability to further develop existing theories; integrate the various components of the degree programme and its specialisms; give the opportunity to practice and develop personal skills, especially those of analysis and synthesis; develop experience in handling group co-ordination and conflict; create the opportunity for business sponsors to challenge student ideas.
Content:
Evaluation of progress; further data collection; further examination of literature and relevant theory; presentation of interim findings at Project Workshop; further analysis of collected data; production of final written report and oral presentation of findings.


MANG0086: Industrial placement 1

Semester 1

Credits: 30

Contact:

Topic:

Level: Level 2

Assessment: CW100

Requisites: Pre MANG0005, Co MANG0087

Aims & learning objectives:
Introduction to the operations and management of organisations; performance of practical tasks within a managerial setting; develop relevant skills and knowledge; reflect on the personal learning objectives set and a critical evaluation of their achievement
Content:
Pre-placement preparation; minimum 22 weeks industrial placement adhering to the Code of Practice provided by the Placements Office; Placement Project I, Post-placement debriefing.


MANG0087: Industrial placement 2

Semester 2

Credits: 30

Contact:

Topic:

Level: Level 2

Assessment: CW100

Requisites: Co MANG0086

Aims & learning objectives:
Performance of specialist tasks within a managerial setting; develop and extend relevant skills and knowledge; relate management theory to experience gained and evaluate its value in a practical context; analyse a practical management problem
Content:
Pre-placement preparation; minimum 22 weeks industrial placement adhering to the Code of Practice provided by the Placements Office; Placement Project II, Post-placement debriefing.


MANG0092: Operations strategy

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX50 CW50

Requisites: Pre MANG0017

Aims & learning objectives:
This course follows on from the foundation in Operations Management (MANG0017). It will focus on Operations Strategy for both service and manufacturing organisations. The course will give the student an in-depth understanding of how operations can be used as a competitive weapon for the firm. The course will concentrate on manufacturing strategy, supply strategy, total quality management, lean production, world-class manufacturing, service quality models and the linkage of operations as part of the value adding process of the organisation. This option will build on the foundation course illustrating how the basic concepts can be formulated into an operations strategy focus. The course will be taught using a variety of approaches, including case studies, guest speakers and company visits (time permitting). At the conclusion of the course, the student will have an understanding of the major strategic decision making processes associated with the operations process.
Content:
Lean Production and Supply, World Class Manufacturing, Operations Strategy Profiling, Formulation and Implementation.


MANG0094: Economics of incentives

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX50 ES30 OT20

Requisites:

This course is intended for those who have MANG0012 or ECOI0010 and ECOI0045. Others with ECOI0044, MANG0006 and placement experience should undertake preparatory reading. Aims & learning objectives:
This course uses economics to investigate the incentives generated by a range of contractual relationships. Students will link economic ideas to their own experiences in the workplace, and they will develop their written and oral communication skills.
Content:
Incentives are an integral part of many areas in economics, and so the topics examined in the course come from a range of economic disciplines. The course examines the application of principal-agent models to labour markets, capital markets, insurance markets, and corporate governance issues. Some of the topics addressed in the course will be: The use of pay systems to influence the behaviour of managerial and non-managerial employees; transaction costs as the reason for the existence of contracts; the importance of institutional structures as a response to transaction costs; and moral hazard and adverse selection.


MANG0096: Environmental management in organizations

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites: Pre MANG0005, Pre MANG0083, Pre MANG0070

Students should have taken one of the above units. The pre-requisite units represent the minimum level of experience a student should have to undertake this unit. It is very desirable that you should have also undertaken more advanced units in the study of organizational behaviour, for example, MANG0011 or MANG0033. Aims & learning objectives:
Industry has been blamed for massive degradation to the natural environment. Is this fair? What are appropriate organizational responses? What are the realities behind the green rhetoric? This course will critically examine these, and related questions.
Content:
üThe risk society and industry. Ethics the new, green, ethical manager? Listening to stakeholders. Self-regulation and forcing compliance. Corporate exemplars. Resistance and backlash. Some futures.


MANG0097: Data analysis for marketing decisions

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: CW60 PR40

Requisites:

You must have taken one module from each of the following two groups: 1. Marketing, MANG0034 or MANG0081 2. Quantitative methods, MATH0095 or MANG0077 Aims and learning objectives To provide and introduction to some advanced techniques of quantitative data analysis which have a direct application to marketing and management research. To develop an understanding of such techniques, enabling students to appraise the quality of research findings as presented, for instance, by a marketing research agency. To provide practice in solving marketing and managerial problems. Content Managers typically find themselves in the position of information overload. It is no longer a case of needing to undertake a market research survey, more a case of how to analyse the data at hand. In view of the widespread availability of statistical packages and computers, we address two questions: 1. How to decide which statistical procedures are suitable for which purposes and, 2. How to interpret the subsequent results. We are not primarily concerned with the complex formulae that underlie the statistical methods, those calculations are left up to the computer. The applications will be based on data sets compiled from previous final year DBA4 projects and include the use of cluster analysis for purposes of market segmentation, principal components analysis for purposes of positioning etc.


MANG0103: Business economics I

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX100

Requisites:

Aims & learning objectives:
This course aims to provide an understanding of the operation of the macroeconomic and microeconomic environments in which business operates. The unit focuses on economic frameworks and analytical tools which are important for an understanding of the business world. The objective of the macro economic component is to develop students ability to understand the influence of changes in the economic environment on business using the IS-LM-BP framework and to apply this framework to investigate the effects of changes in policy on macroeconomic variables. The objective of the microeconomic component is to develop an understanding of decision making by households and firms in both product and factor markets with particular emphasis on the theory of the firm. This part of the course serves as a basis for Business Economics II.
Content:
Introduction to business economics. The macroeconomic environment: circular flow of income; consumption and investment; money markets and foreign exchange; relationships between markets in the closed and open economy and the impact of government policies on the macroeconomic context in which business operates. The microeconomic environment: consumer behaviour; prices and markets, production and costs; structure of product markets, operation of factor markets.


MANG0104: Modern portfolio management

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: ES50 EX50

Requisites:

Pre MANG0008 or MATH0096 or MATH0097 Aims & learning objectives:
To teach the principles and key tools of modern portfolio management and to show how they are applied.
Content:
Issues selected from: Utility theory and investor behaviour The Capital Asset Pricing Model from an investment perspective Arbitrage pricing theory and the "beta is dead" debate Portfolio selection methods Methods and models for the estimation of expected returns Methods and models for the estimation of volatilities and covariances Case studies in portfolio selection: domestic portfolios, international portfolios with and without currency hedging Bond portfolios: duration and convexity matching Portfolio performance measurement and attribution


MANG0109: Business-to-business marketing

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites:

Students should either have taken Markerting 1 and 2 (MANG0016 and MANG0034), or PG unit Organisational Behaviour, or Principles of Marketing (MANG0081). Aims & learning objectives:
This module aims to build on the earlier Marketing 1 and Marketing 2 courses, and is designed for those with an interest in business-to-business rather than consumer marketing. It aims to develop an understanding of how business markets differ from consumer markets, to illustrate the importance of relationships within such markets, and seeks to put the role of the business-to-business marketing manager into the broader context of overall business strategy.
Content:
The course will be structured around the IMP approach to business-to-business marketing, an approach that has a long association with the University of Bath. The course will move beyond the traditional transactional view of marketing and will focus on relationships. Understanding the building blocks of inter-firm relationships, how firms interact, and the resultant business networks will form the cornerstone of the course, as will an understanding of how firms sell "value."


MATE0039: Technology of the modern world

Semester 1

Credits: 6

Contact:

Topic:

Level: Level 1

Assessment: EX70 ES30

Requisites:

Aims & learning objectives:
The aim of the unit is to give non science/engineering students an appreciation and understanding of some of the key technologies that underpin modern society.The learning objectives will include:
* An appreciation of the contribution of Science and Engineering to quality of life in modern society
* An understanding of key areas of technology which enable advanced economies to function.
* The importance of power generation, its production and transmission in sustaining core services.
* ˇUnderstanding large engineering structures, and concepts.
Content:

* Short history of technology
* Role of technology in modern society
* Provision of major services, electricity, water, gas, communications
* Electricity generation (Coal/Oil, Nuclear, Hydro, Solar and alternative), transmission and storage, use of electricity, power applications, chemical, electronic
* Transport, land, sea, and air
* Automobile engines, reciprocating petrol and diesel, "environmentally friendly systems"
* Aircraft engines and turbines
* Communications, speech, paper and writing. Coded communication - flags and semaphore, telegraph. Electronic communication - telephone, radio, TV; coded electronic communication - FAX machines, digital systems
* Transistors and integrated circuits - what are they?
* Large engineering structures, bridges, tunnels, buildings - from pyramids to skyscrapers!
* Role of engineering materials
* Manufacturing processes, examples such as oil and gas, minerals, steel production, cement.


MATH0095: Quantitative methods

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 1

Assessment: EX100

Requisites: Co MANG0003

DBA students taking this unit should taken MANG0003. Aims & learning objectives:
To teach the basic ideas of probability, data variability, hypothesis testing and of relationships between variables and the application of these ideas in management. Students should be able to formulate and solve simple problems in probability including the use of Bayes' Theorem and Decision Trees. They should recognise real-life situations where variability is likely to follow a binomial, Poisson or normal distribution and be able to carry out simple related calculations. They should be able to carry out a simple decomposition of a time series, apply correlation and regression analysis and understand the basic idea of statistical significance.
Content:
The laws of Probability, Bayes' Theorem, Decision Trees. Binomial, Poisson and normal distributions and their applications; the relationship between these distributions. Time series decomposition into trend and season al components; multiplicative and additive seasonal factors. Correlation and regression; calculation and interpretation in terms of variability explained. Idea of the sampling distribution of the sample mean; the Z test and the concept of significance level.


MATH0096: Statistics 1 (service unit)

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 2

Assessment: EX60 CW40

Requisites: Pre MATH0095

DBA students taking this unit should have taken MANG0077 Aims & learning objectives:
To teach the fundamental ideas of sampling and its use in estimation and hypothesis testing. These will be related as far as possible to management applications. Students should be able to obtain interval estimates for population means, standard deviations and proportions and be able to carry out standard one and two sample tests. They should be able to handle real data sets using the minitab package and show appreciation of the uses and limitations of the methods learned.
Content:
Different types of sample; sampling distributions of means, standard deviations and proportions. The use and meaning of confidence limits. Hypothesis testing; types of error, significance levels and P values. One and two sample tests for means and proportions including the use of Student's t. Simple non-parametric tests and chi-squared tests. The probability of a type 2 error in the Z test and the concept of power. Quality control: Acceptance sampling, Shewhart charts and the relationship to hypothesis testing. The use of the minitab package and practical points in data analysis. Students must achieve 65% pass mark in Quantitative Methods (MATH0095) in order to undertake this unit.


MATH0097: Statistics 2 (service unit)

Semester 1

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites: Pre MATH0096

Aims & learning objectives:
To teach the methods of analysis appropriate to simple and multiple regression models and to common types of survey and experimental design. The course will concentrate on applications in the management area. Students should be able to set up and analyse regression models and assess the resulting model critically. They should understand the principles involved in experimental design and be able to apply the methods of analysis of variance.
Content:
One-way analysis of variance (ANOVA): comparisons of group means. Simple and multiple regression: estimation of model parameters, tests, confidence and prediction intervals, residual and diagnostic plots. Two-way ANOVA: Two-way classification model, main effects and interactions. Experimental Design: Randomisation, blocking, factorial designs. Analysis using the minitab package. Students must pass Statistics 1 (MATH0096) in order to undertake this unit.


MATH0118: Management statistics

Semester 2

Credits: 5

Contact:

Topic:

Level: Level 3

Assessment: EX60 CW40

Requisites:

Pre MATH0097 or MATH0035 Aims & learning objectives:
This unit is designed primarily for DBA Final Year students who have taken the First and Second Year management statistics units but is also available for Final Year Statistics students from the Department of Mathematical Sciences. Well qualified students from the IMML course would also be considered. It introduces three statistical topics which are particularly relevant to Management Science, namely quality control, forecasting and decision theory. Aims: To introduce some statistical topics which are particularly relevant to Management Science. Objectives: On completing the unit, students should be able to implement some quality control procedures, and some univariate forecasting procedures. They should also understand the ideas of decision theory.
Content:
Quality Control: Acceptance sampling, single and double schemes, SPRT applied to sequential scheme. Process control, Shewhart charts for mean and range, operating characteristics, ideas of cusum charts. Practical forecasting. Time plot. Trend-and-seasonal models. Exponential smoothing. Holt's linear trend model and Holt-Winters seasonal forecasting. Autoregressive models. Box-Jenkins ARIMA forecasting. Introduction to decision analysis for discrete events: Revision of Bayes' Theorem, admissability, Bayes' decisions, minimax. Decision trees, expected value of perfect information. Utility, subjective probability and its measurement.