- Student Records
Programme & Unit Catalogues

MN50176: Strategic management

Follow this link for further information on academic years Academic Year: 2014/5
Further information on owning departmentsOwning Department/School: School of Management
Further information on credits Credits: 6
Further information on unit levels Level: Masters UG & PG (FHEQ level 7)
Further information on teaching periods Period: Semester 2
Further information on unit assessment Assessment Summary: CW 100%
Further information on unit assessment Assessment Detail:
  • Coursework 1 (CW 30%)
  • Coursework 2 (CW 70%)
Further information on supplementary assessment Supplementary Assessment: Like-for-like reassessment (where allowed by programme regulations)
Further information on requisites Requisites:
Further information on descriptions Description: Aims:
To ensure candidates understand the competitive and corporate strategy bases of successful firm management.

Learning Outcomes:
By the end of the unit candidates should be able to:
* Understand the bases of successful competitive strategy.
* Understand the differences between competitive and corporate strategy.
* Understand how competitive strategy is developed and then how corporate strategy facilitates successful competitive strategy delivery.


* Intellectual skills: ability to select a focus for a project, analysis and synthesis of information.
* Practical skills: ability to analyse, identify and relate competitive and corporate strategy to micro- and macro-level national and international business environments.
* Transferable skills: analytical ability to research and identify strategic problems and opportunities of firms.

Industry analysis, competitive strategy, corporate strategy, strategic activity scope, strategic market scope, strategic geographical scope, strategy identification, strategy assessment, strategy formulation.
Further information on programme availabilityProgramme availability:

MN50176 is Compulsory on the following programmes:

School of Management

MN50176 is Optional on the following programmes:

School of Management
* This unit catalogue is applicable for the 2014/15 academic year only. Students continuing their studies into 2015/16 and beyond should not assume that this unit will be available in future years in the format displayed here for 2014/15.
* Programmes and units are subject to change at any time, in accordance with normal University procedures.
* Availability of units will be subject to constraints such as staff availability, minimum and maximum group sizes, and timetabling factors as well as a student's ability to meet any pre-requisite rules.