|
 Academic Year: |
2014/5 |
| Owning Department/School: |
School of Management |
| Credits: |
6 |
| Level: |
Masters UG & PG (FHEQ level 7) |
| Period: |
Semester 2 |
| Assessment Summary: |
CW 100% |
| Assessment Detail: |
|
| Supplementary Assessment: |
Like-for-like reassessment (where allowed by programme regulations) |
| Requisites: |
This unit is only available to students on the MSc in International Management. |
| Description: |
Aims: This unit aims to develop a comprehensive and in-depth understanding of entrepreneurship theory and practice. This course will allow students to develop the skill set necessary to exploit business opportunities and develop a new venture. Learning Outcomes: At the end of the unit, students will be able to: * Demonstrate a conceptual understanding of entrepreneurship and the entrepreneurial process * Identify the sources of entrepreneurial opportunity * Demonstrate a practical understanding of how to assess the feasibility of a new venture and develop an identified opportunity into a viable business proposition. * Appreciate the role of entrepreneurship and the challenges entrepreneurs encounter in developing a new venture in presence of uncertainty * Evaluate the potential of new venture growth strategies. Skills: Intellectual skills: * Thinking creatively * Critically evaluating business opportunities Practical skills: * Identifying opportunities * Writing a feasibility plan * Demonstrating effective oral and written communication skills Transferable skills: * Analytical ability to research and Identify business opportunities. Content: Entrepreneurial process, Idea generation and opportunity identification, Feasibility analysis, Business plan, Innovation, Business model, Entrepreneurial finance, Growth strategies. |
| Programme availability: |
MN50477 is Optional on the following programmes:School of Management
|