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ES30044: Industrial organisation

[Page last updated: 04 August 2021]

Academic Year: 2021/2
Owning Department/School: Department of Economics
Credits: 6 [equivalent to 12 CATS credits]
Notional Study Hours: 120
Level: Honours (FHEQ level 6)
Period:
Semester 2
Assessment Summary: EX 100%
Assessment Detail:
  • Examination (EX 100%)
Supplementary Assessment:
Like-for-like reassessment (where allowed by programme regulations)
Requisites: Before taking this module you must take ES20011 AND take ES20012
Aims: The aim of the unit is to provide a rigorous understanding of contemporary theories of industrial organisation.

Learning Outcomes: By the end of the unit students will have acquired familiarity with key topics in industrial organisation (e.g. pricing theory, advertising, innovation, the analysis of market structure, barriers to entry) and will be able to apply these concepts to contemporary industrial developments. Students will also have gained an understanding of industrial and competition policy.

Skills: The following are facilitated and assessed: abstract reasoning, information synthesis, diagrammatic skills, writing skills, numeracy skills.

Content: The unit provides a critical review of contemporary industrial structure and of the relationship between industries in the UK, Europe and beyond. It analyses the two main paradigms for understanding industry, namely the Structure-Conduct-Performance model and the New Industrial Economics. It applies microeconomic theory to explain why firms exist and how they select price, output and marketing strategies. It also examines the role played by government policy in the operation and regulation of industry.

Programme availability:

ES30044 is Optional on the following programmes:

Department of Economics
  • UHES-AFB03 : BSc(Hons) Economics (Year 3)
  • UHES-AAB03 : BSc(Hons) Economics with Study year abroad (Year 4)
  • UHES-AKB03 : BSc(Hons) Economics with Year long work placement (Year 4)
  • UHES-AFB04 : BSc(Hons) Economics and Mathematics (Year 3)
  • UHES-AAB04 : BSc(Hons) Economics and Mathematics with Study year abroad (Year 4)
  • UHES-AKB04 : BSc(Hons) Economics and Mathematics with Year long work placement (Year 4)
  • UHES-ACB04 : BSc(Hons) Economics and Mathematics with Combined Placement and Study Abroad (Year 4)
  • UHES-AFB01 : BSc(Hons) Economics and Politics (Year 3)
  • UHES-AAB01 : BSc(Hons) Economics and Politics with Study year abroad (Year 4)
  • UHES-AKB01 : BSc(Hons) Economics and Politics with Year long work placement (Year 4)
  • UHES-ACB01 : BSc(Hons) Economics and Politics with Combined Placement and Study Abroad (Year 4)
  • UHES-ACB03 : BSc(Hons) Economics with Combined Placement and Study Abroad (Year 4)

Notes:

  • This unit catalogue is applicable for the 2021/22 academic year only. Students continuing their studies into 2022/23 and beyond should not assume that this unit will be available in future years in the format displayed here for 2021/22.
  • Programmes and units are subject to change in accordance with normal University procedures.
  • Availability of units will be subject to constraints such as staff availability, minimum and maximum group sizes, and timetabling factors as well as a student's ability to meet any pre-requisite rules.
  • Find out more about these and other important University terms and conditions here.