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MN50638: Operations strategy

[Page last updated: 05 August 2021]

Academic Year: 2021/2
Owning Department/School: School of Management
Credits: 6 [equivalent to 12 CATS credits]
Notional Study Hours: 120
Level: Masters UG & PG (FHEQ level 7)
Semester 2
Assessment Summary: CW 100%
Assessment Detail:
  • Coursework (CW 100%)
Supplementary Assessment:
Like-for-like reassessment (where allowed by programme regulations)
Requisites: Before taking this module you must take MN50635
Aims: This unit presents a variety of frameworks and models of strategy to open up narrowly defined notions of 'operations' and illustrate how all organisations are essentially defined through their operational capabilities. Throughout the course, students will experience, analyse, discuss and contrast a range of service, manufacturing, for-profit and not-for-profit organisations.

Learning Outcomes: At the end of this unit, students should be able to:
* Demonstrate an in-depth knowledge of operations strategy and how market requirements and resource requirements are related
* A critical awareness of the linkages between operations as a functional strategy and corporate strategy
* Understand how to develop and apply operations strategy in practice.

Skills: Intellectual skills
* Capability to formulate and critique operations strategy in different contexts, including manufacturing, service, and non-profit organisations (T, F, A)
* Ability to apply and critique theory to operations in different contexts (T, F, A)
Practical skills
* Understand the challenges that managers face and be able to participate in or advise on operations strategy decisions (T, F, A)
* Implement a plan for operations strategy and deal with common problems that arise in the implementation process (T, F)
Transferable skills
* Capability to formulate and defend arguments using theory and evidence (F, A)
* Develop skills to work in groups, and the capability to lead a debate, synthesize views and reach consensus (F)

Content: This unit seeks to illustrate how firms may compete strategically through their operational capabilities. Operations strategy is concerned with long term decisions, decisions affecting a wide set of organisation's resources, and decisions that impact an organisation's global footprint. This longer timescale, higher level of analysis and broader level of aggregation distinguishes the module from the operations management module in semester one. Topics include the principles of operations strategy, capacity strategy, and how to develop and implement operations strategy.

Programme availability:

MN50638 is Compulsory on the following programmes:

School of Management
  • TMMN-AFM42 : MSc Operations, Logistics and Supply Chain Management


  • This unit catalogue is applicable for the 2021/22 academic year only. Students continuing their studies into 2022/23 and beyond should not assume that this unit will be available in future years in the format displayed here for 2021/22.
  • Programmes and units are subject to change in accordance with normal University procedures.
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