Join fellow alumni in Shanghai for a guest lecture from Dr Pete Nuttall (Associate Professor in Marketing & Director of International Relations, School of Management) on the Challenge of Globalisation and Marketing.
Dr Nuttall's talk will be followed by a chance to network over drinks and hear about some of the latest news from the University. The lecture is free to attend and drinks will be provided.
Spaces for this event are limited so please contact firstname.lastname@example.org to book your place.
We would like to thank Amalisia Zhang (MSc Management 1998) for hosting us for this event.
Dr Pete Nuttall
Pete Nuttall’s work considers the consumer behaviour and practices of adolescents. His work centres around the inter-relationships between adolescent consumer behaviour and the social factors that affect the consolidation of identity positions. More recently he has explored elective identity and commitment to practice within social groups. His other research interests include global consumer research, international marketing and stakeholder value in cross-cultural higher education strategic alliances.
Who should attend