Lens design system

A project to deliver a design system to create a fast, accessible and consistent experience for users across different applications, platforms and devices.
Learn more about our ongoing projects, including the development of the new website and publishing platform. Find out how our team can support you.
A project to deliver a design system to create a fast, accessible and consistent experience for users across different applications, platforms and devices.
A project to deliver a modern publishing platform that allows the University to create, guide and publish content on different digital channels.
A project to enhance staff knowledge and skills to make better use of the tools, platforms and technologies available to achieve our digital marketing goals.
We develop content, design and features for the University's digital channels. We also offer you support, guidance and advice on digital best practice.
The roadmap shows how the University's digital marketing and communications products and services are likely to develop.
These principles describe how Digital works as a team and with other colleagues from across the University.
Request training and access to Typecase, the University's content management system (CMS), originally called Content Publisher.
Use our publishing platform to create and update pages on the University website.
Use our publishing platform to create and update course information on the University website.
Submit a request for you or your colleagues to have training on our digital publishing platform.
We've written some guidance to help you create effective written content.
What a user story is and how to write one to create user-focused content.
How to write engaging and impactful content for the website.
Use the editorial style guide to make sure your content is clear, engaging and consistent with the rest of the website.
How to add headings, links, lists, tables and other formatting to your content in Typecase (Content Publisher).
Learn how to add audio, video and images to communicate your message more clearly and the standards you need to use.
Where to source an image to use on the University website and how to properly credit the photographer.
How to choose and use images to support your content on bath.ac.uk.
How to transcribe your video so that it is accessible to everyone.
Find out which video platforms to use and how to upload and embed your videos.
What you should request when briefing an external agency to provide audio and video content.
Our practical guides explain how to create different web pages and the standards you should follow.
How to publish a news story, service update or press release on the website using Typecase (Content Publisher).
How to use Typecase (Content Publisher) to create a basic or detailed Guide to help users complete a task.
How to use Typecase to create a webpage showcasing a person or group from the University.
How to use Typecase (Content Publisher) to create a web page where users can download documents.
How to use Typecase (Content Publisher) to create a Landing page about an organisation or group in the University.
Find out how to set up and look after your own blog on blogs.bath.ac.uk.
Blogs can be used by staff or students at the University to showcase their experience or work. If you would like a blog you must request one.
What you need to consider when starting a blog and how to make it a valuable addition to the University's network.
If you run, write for, or maintain a blog on blogs.bath.ac.uk, you should read and follow our acceptable use procedure.
Learn about writing well for blogs and adding images and videos to your posts.
We manage the overall strategic direction, structure, content, design and technical integrity of the University's website.
Contact us for advice and support about our website, systems and blogs.