Learning Partnerships, Unit Catalogue 2009/10 |
AS10123: Computer applications in creative industries |
 Credits: |
10 |
| Level: |
Certificate |
| Period: | This unit is available in... |
| Academic Year at Wiltshire College |
| Assessment: |
CW 50%, OT 50% |
| Supplementary Assessment: | Like-for-like reassessment (where allowed by programme regulations) |
| Requisites: |
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| Description: | Aims: The unit will equip students with skills and knowledge about: a) The creative production processes of the digital media industry. b) The integration of software applications in response to the demands of digital media communication technology. c) The creation and deployment of media content in response to the demands of a worldwide media market. Learning Outcomes: At the completion of the unit, students should be able to: a) Recognise and operate computer applications used within the creative industries at an introductory level. b) Review current industry productions and identify the technical/graphical solutions employed. c) Demonstrate use of appropriate techniques for acquiring, managing and deploying digital media content. d) Operate graphical software applications to create and modify media content for use within productions. Skills: Practical: use a variety of software applications creatively to deliver a product. Analytical; evaluative: develop a production responding to audience/client feedback and the range of commercial content including differentiating between types and styles of production content and applications used Practical: present a prototype product ready for deployment including distribution planning. Content: Introduction to range of text, graphical, moving image, sound, web based, and data management software applications. Use of image software applications (Photoshop, Illustrator, Flash) to create still images and animated sequences for use within typical delivery medium. Use of sound based applications (Logic Audio, Garage Sounds, Final Cut, Premiere) to create suitable audio for product. Use of delivery and distribution applications (DVD Studio pro, IDVD, Dreamweaver, Cleaner) to prepare the product for distribution. Review and analyse commercial production of media content - from web based to high-resolution media. Introduction to production and distribution methods used in the creative industries. Evaluation according to media type and market. Limitations and characteristics of hardware and delivery systems. Practical application of graphical and technical skills to create viable project solutions. Responding to design requirements via briefing and specification of criteria. Understanding and managing production processes. Responding to client/audience requirements including cultural aspects. Production of original graphical content for use with applications in response to project requirements. |