School of Management, Unit Catalogue 2009/10 |
MN30353: New venture creation |
 Credits:
| 6 |
| Level:
| Honours |
| Period: | Semester 1 |
| Assessment:
| CW 100% |
| Supplementary Assessment: | Like-for-like reassessment (where allowed by programme regulations) |
| Requisites:
| Before taking this unit you must take MN20021 or take MN20082 |
| Description: | Aims: This elective focuses upon entrepreneurship and the creation of a new venture. It is concerned with the process of developing and understanding the various aspects of developing business ideas and writing a business plan. The course will cover: * Importance of entrepreneurship * Recognising opportunities and generating ideas * Feasibility analysis * Writing a business plan * Industry and competitor analysis * Developing an effective business model * Creating and managing an entrepreneurial firm. Learning Outcomes: By the end of this unit, the student should be able to: * Understand the role of entrepreneurship in society * Critically assess a new venture business to determine its likely success or failure * Write a business plan * Understand various aspects of starting and managing a new business. Skills: Intellectual Skills * the facility to apply subject-specific knowledge into a range of complex situations; F * a critical awareness of current issues and frameworks in entrepreneurship and new venture creation; T * the ability to acquire and analyse data, information and situations; to evaluate relevance and validity, and to synthesise it in the context of current new venture problems; T & A * an understanding of appropriate research and methodological techniques that allow detailed investigation into new venture creation issues and ability to use these skills to produce professional and critical analysis. F&A Professional Practical Skills * operate effectively both independently as well as within teams. F * be self-directed and able to act autonomously in planning and implementing projects at professional levels. A& F Transferable/Key Skills * individual research, teamwork and report writing skills. F&A Personal/Interpersonal * preparation and production of effective business plans and reports; T, F&A * the ability to recognise intra/entrepreneurial risks and opportunities and to use their enterprise skills to the advantage of start-ups and firms in general. T & A Content: Among the topics covered are: * Recognizing Opportunities and Generating Ideas * Feasibility Analysis * Writing a Business Plan * Industry and Competitor Analysis * Building a New-Venture Team * Getting Funding. |