School of Management, Unit Catalogue 2007/08 |
MN50125 European business |
| Credits: 3 |
| Level: Masters |
| Modular: no specific semester |
| Semester: 2 |
| Assessment: CW 100% |
| Requisites: |
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Aims: The aim of this course is to introduce MBA students to the European Business Environment arising from the process of European integration.
Learning Outcomes: By the end of this unit, the student should be able to: * identify key areas of the European integration process which impact upon business; * be familiar with the EU decision-making process and how businesses can influence it; * critically assess current and future developments in economic integration and regulation in the EU. Skills: Intellectual skills * the facility to apply subject-specific knowledge into a range of complex situations, taking into account the overall implications for the other areas of the business; F/A * a critical awareness of current issues and frameworks in management; T/A * the ability to acquire and analyse data, information and situations; to evaluate relevance and validity, and to synthesise it in the context of topical business problems; T/A * an understanding of appropriate research and methodological techniques that allow detailed investigation into topical business issues and ability to use these skills to produce professional, critical reports in business and management. F/A Professional Practical skills * evaluate the current standing of an organization and practically contribute to the attainment of their company's strategies and objectives; F * operate effectively both independently as well as within teams and assume leadership roles where appropriate; F * be self-directed and able to act autonomously in planning and implementing projects at professional levels. F Transferable/Key skills * ability to conduct in-depth research into management and business issues. F/A Personal/Interpersonal * the facility to communicate including presenting and marketing themselves and their ideas; preparation and production of effective business plans and reports. F/A Content: Origins and development of the EU and decision-making in the EU. The single European market. Social and environmental regulation. Lobbying by firms. Sectoral case studies. Economics and monetary union. The EU and Enlargement. |