University of Bath

Visual Identity Standards

Use the Visual Identity Standards to represent the University's brand correctly and consistently.

All departments, research centres and professional services in the University should follow the Visual Identity Standards.

This document outlines the correct use of:

  • logos
  • colour palette
  • typeface
  • stationery
  • literature
  • exhibition materials
  • print advertisements

To download this file you must be connected to the University of Bath network or log in with your University username and password.