Water consumption and waste water production are a direct result of people's behaviour. So understanding how people use their water is important for water utilities. Knowing how to influence water use behaviour could improve how the water supply chain, and drainage or sewerage systems operate. It could also reduce costs and risks to the environment.

Raising people's awareness of how they use water is a key step towards changing behaviour for the better. It's important that we understand how our water use and habits affect the water environment and water resource management.

Tarriffs have proven ineffective in influencing human behaviour so we need alternative approaches. We're exploring how we can work with citizens in partnership to better manage and sustain local water systems.