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University of Bath

Aaron James Head of Rugby

Member of the University of Bath internal coaching network.


  • TeamBath Head of Rugby
  • Competed in the BUCS national super league of the Top 10 UK Rugby Uni’s
  • Manages nine staff
  • Performance group of 80+ rugby students
  • Coach, Mentor and Support a Student Rugby committee managing a club of 400+ students members

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Coaching UoB staff has been within the following areas:

  • Aaron has vast experience coaching and managing large performance teams (some international high performance teams)

  • Aaron is experienced in 'Coaching the Coaches' where he has coached rugby staff and student coaches/support roles involved in coaching, who have gone on to progress to higher roles and careers outside the University (such as Premiership Rugby Coach, Premiership Rugby Lead Analyst)


Specific areas of interest in relation to coaching:

Aaron is passionate and motivated in helping people develop and progress their potential with a friendly and enjoyable approach.


Varied life and career experiences including:

  • Farmer
  • Exporter
  • Sales Executive
  • Professional Rugby player
  • Specialist Buyer for Waitrose supermarket
  • Performance Rugby Coach, University of Bath, Bath Academy, England Students, Great Britain Students Sevens


  • Rugby Football Union Performance Coach Mentor
  • Diploma in Coaching (Hartpury University)
  • Mentoring in Sport Certificate Level 3
  • Completing ILM Level 7 Certificate in “Executive Coaching and Mentoring”
  • Regular CPD sessions with Sharon Charlton-Thomson, Leadership Coaching