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Programme & Unit Catalogues - University of Bath
https://www.bath.ac.uk/catalogues/2007-2008/mn/MN50188.htmLearning Outcomes:. Students will work on a real marketing communications brief distributed in class. ... They will learn how to research and create an integrative marketing strategy in answer to this brief.
Team Profiles
https://www.bath.ac.uk/teams/?f.Department+or+group%7CX=Faculty+of+Sci…Faculty of Science marketing and web team. ... We manage the Faculty’s marketing activities and digital presence.
Masters dissertations - MSc Management
https://www.bath.ac.uk/library/dissertations/index.php?programme=MSc+M…Shihui Liao, 2020 How effective of influencers marketing in the digital era: The different effectiveness between Celebrities-influencer, Macro-influencer and Microinfluencer towards customersâ travel intention in the tourism industry in ... AMY INGLIS,
Business Engagement Manager (Humanities & Social…
https://www.bath.ac.uk/profiles/business-engagement-manager-humanities…Emily has worked in professional services for the University for over 15 years and, prior to the Business Engagement role, led the Faculty’s Marketing, Communications & Web team. ... Emily is an Associate Fellow of the Higher Education Academy (HEA)
Digital Content team
https://www.bath.ac.uk/teams/digital-content-team/digital content standards. digital identity standards for the University and social media platforms. ... the University blogging platform. University editorial groups. digital copyright infringement. We also support the central Marketing team in the
Projects
https://www.bath.ac.uk/projects/?f.Department+or+group%7CX=Digital+Con…Digital marketing and communications skills project. ... A project to enhance staff knowledge and skills to make better use of the tools, platforms and technologies available to achieve our digital marketing goals.
Operations, Logistics and Supply Chain Management MSc
https://www.bath.ac.uk/courses/postgraduate-2024/taught-postgraduate-c…Develop an advanced understanding of conceptual, analytical and practical aspects of production and delivery of products and services
How a top-ranked marketing MSc prepared me for a job in…
https://www.bath.ac.uk/case-studies/how-a-top-ranked-marketing-msc-pre…How a top-ranked marketing MSc prepared me for a job in the UK. ... The course covers all the key stuff like consumer behaviour, branding, digital marketing and analytics.
Department of Life Sciences photo competition 2022
https://www.bath.ac.uk/corporate-information/department-of-life-scienc…and the Digital Content Manager from the Faculty marketing team.
Head of Student Marketing (Postgraduate Taught)
https://www.bath.ac.uk/profiles/head-of-student-marketing-postgraduate…Sophie has worked in student marketing and recruitment since 2008. Her key areas of focus are:. ... developing student recruitment communications and marketing strategies across the university. digital advertising and promotion.
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