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Digital marketing and communications skills project

https://www.bath.ac.uk/projects/digital-marketing-and-communications-s…

15 JAN 2018 to 15 FEB 2018. The first phase of the digital marketing and communications skills programme will take the form of a self-assessment questionnaire. ... As part of the process, staff will answer a series of questions that will help them to

Programme & Unit Catalogues - University of Bath

https://www.bath.ac.uk/catalogues/2021-2022/mn/MN30673.html

Understand how a network society and digital marketing (e.g. the Internet, Social media etc.) affect marketing practices and social life. ... Indicative content includes:. Digital marketing and digital marketing strategies. History of a network society

Programme & Unit Catalogues - University of Bath

https://www.bath.ac.uk/catalogues/2021-2022/mn/MN50703.html

An appreciation of the concepts, frameworks and activities that comprise strategic marketing and its role as a management function and organisational philosophy. ... products lifecycles and new product development, brand strategy, marketing communications

Programme & Unit Catalogues - University of Bath

https://www.bath.ac.uk/catalogues/2020-2021/mn/MN50703.html

An appreciation of the concepts, frameworks and activities that comprise strategic marketing and its role as a management function and organisational philosophy. ... products lifecycles and new product development, brand strategy, marketing communications

Head of Student Marketing (Postgraduate Taught)

https://www.bath.ac.uk/profiles/head-of-student-marketing-postgraduate…

Sophie Oldacres Head of Student Marketing (Postgraduate Taught). Responsible for the delivery of marketing and communications strategies to support postgraduate taught student recruitment. ... developing student recruitment communications and marketing

Curating the University section landing pages content

https://www.bath.ac.uk/guides/curating-the-university-section-landing-…

Audience: prospective undergraduate students, their families, career advisers and teachers. Professional Services landing page (Digital Marketing & Communications) - 'Services and advice that the Digital team can provide'. ... Deciding if this

Updating award ceremonies content on the website

https://www.bath.ac.uk/guides/updating-award-ceremonies-content-on-the…

Digital Marketing & Communications. The Digital Content team updates:. guides about travel and parking. ... Events (Department of Marketing & Communications). The Events team updates:. guides for staff about processing at award ceremonies.

FUTURES2020: European Researchers’ Night Work…

https://www.bath.ac.uk/publications/futures2020-reports/attachments/Aw…

The Marketing and Communications team worked with regional, local and hyperlocal press to raise awareness of FUTURES2020. ... Figure 11: Screenshots of Plymouth Live promoting FUTURES2020. Working with Global Radio the Marketing and Communications team

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