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Advocating for the public good in higher education

https://www.bath.ac.uk/case-studies/advocating-for-the-public-good-in-…

Rajani explains that working at this new institution showed her the potential power of universities. ... The skill of critique is so important right now as we face fake news and misinformation and the polarisation of society.

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Gaining a unique insight into the world of marketing

https://www.bath.ac.uk/case-studies/gaining-a-unique-insight-into-the-…

new environment. ... I've also gained a deeper understanding of marketing strategy and campaign execution, which has given me the confidence to tackle new challenges in my future career.

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How to scrutinise public spending

https://www.bath.ac.uk/case-studies/how-to-scrutinise-public-spending/…

Centre of expertise. Backed by an influential group of stakeholders, Margaret’s research aims to generate a number of recommendations which will inform how the new legislation around public audit will ... Margaret is hoping to use the new research

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How a top-ranked marketing MSc prepared me for a job in…

https://www.bath.ac.uk/case-studies/how-a-top-ranked-marketing-msc-pre…

Nearly everything differed from my home country's academics and lifestyle. Having dreamed of studying abroad since high school, I was eager but cautious in this new environment.

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Early warning radar system of financial meltdowns

https://www.bath.ac.uk/case-studies/early-warning-radar-system-of-fina…

A new way to manage risk. Simone’s research has already informed policy changes in central banks and regulatory institutions across the world.

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Producing build-to-order cars in five days

https://www.bath.ac.uk/case-studies/producing-build-to-order-cars-in-f…

Their study of 'intelligent logistics' and supply chain configurations led to recommendations for building new production systems that are helping to address significant industry problems:. ... development of an environmentally friendly manufacturing

Gone phishing: the research protecting us from…

https://www.bath.ac.uk/case-studies/gone-phishing-the-research-protect…

Reply fast or miss out! Adam spent several years analysing the existing research on cybersecurity to develop a new model of susceptibility to online scams. ... Co-developed with cybersecurity company CybSafe, this new platform is designed to test

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