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Course & Unit Catalogues 2023/24 - University of…

https://www.bath.ac.uk/catalogues/2023-2024/mn/MN30673.html

Understand, evaluate and apply a range of digital marketing practices to meet specific marketing objectives. ... Understand the societal and cultural implications of digital marketing practices, with attention to both opportunities and risks.

Course & Unit Catalogues 2023/24 - University of…

https://www.bath.ac.uk/catalogues/2023-2024/mn/MN30801.html

Content:. This unit aims to address the cultural implications of digital marketing practices. ... Indicative content includes:. History and development of digital marketing. Digital marketing and the genesis of social media.

Digital content and development

https://www.bath.ac.uk/topics/digital-content-and-development/

Digital content and development. Access the University’s digital marketing and communications platforms and find advice, support, and guidance on best practice. ... About us. The Digital Content and Digital Development teams work together within the

Global Entrepreneurship Week: Google Digital Garage -…

https://www.bath.ac.uk/events/global-entrepreneurship-week-google-digi…

Global Entrepreneurship Week: Google Digital Garage - Digital Marketing Strategy Workshops. ... Join us for an exciting and informative workshop where we dive into the world of digital marketing strategy and social media strategy.

Our new suite of online MScs goes live

https://www.bath.ac.uk/corporate-information/our-new-suite-of-online-m…

Finally, I would to thank all the teams and individuals from Faculties and the School, Marketing & Communications, Digital, Data & Technology, Admissions, Learning Partnerships, Student Services, Registry, the Library and our partners

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Editorial style guide

https://www.bath.ac.uk/guides/editorial-style-guide/

Digital content and development.. ... This style guide is for when we communicate to all our users - when they are using our services, reading our marketing messages or browsing our digital domain.

Course & Unit Catalogues 2023/24 - University of…

https://www.bath.ac.uk/catalogues/2023-2024/mn/UMMN-ANB01.html

Business and marketing in a digital world. 6 Credits. ... Digital marketing culture. 6 Credits. Notes:. Courses and units may be changed in accordance with normal University procedures.

Creative Services

https://www.bath.ac.uk/professional-services/creative-services/

Creating marketing assets. Find out how to use the University brand and create consistent and compelling marketing collateral. ... About us. We're a multidisciplinary team in the Department of Marketing, responsible for:.

Course & Unit Catalogues 2023/24 - University of…

https://www.bath.ac.uk/catalogues/2023-2024/mn/UMMN-AFB04.html

Business and marketing in a digital world. 6 Credits. ... Digital marketing culture. 6 Credits. Notes:. Courses and units may be changed in accordance with normal University procedures.

Digital Engagement Manager

https://www.bath.ac.uk/profiles/digital-engagement-manager-jack-vittle…

Jack Vittles. Jack is responsible for digital engagement with prospective students, international agents and internal stakeholders. ... He works alongside recruitment managers and the wider university marketing and communications team to increase the