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Programme & Unit Catalogues 2022/23 - University of…

https://www.bath.ac.uk/catalogues/2022-2023/ee/EE30031.html

Like-for-like reassessment (where allowed by programme regulations). Requisites:. Learning Outcomes:. On completion of the course, the student should be able to understand the main operating features of digital communication ... Content:. Digital

Programme & Unit Catalogues 2022/23 - University of…

https://www.bath.ac.uk/catalogues/2022-2023/ee/EE20017.html

Phase lock loops. Radio transmitter and receiver architecture. Functional elements of a digital communications system. ... Spectrum shaping and intersymbolic interference. Digital signal formats, spectral properties, clock encoding and recovery.

Programme & Unit Catalogues 2022/23 - University of…

https://www.bath.ac.uk/catalogues/2022-2023/mn/MN50335.html

Aims:. To provide participants with a comprehensive overview of modern brand communications theory and practice. ... Areas covered include: Strategic communications planning and execution; Digital and Mobile Communications; Promotional, corporate,

Programme & Unit Catalogues 2022/23 - University of…

https://www.bath.ac.uk/catalogues/2022-2023/mn/MN30673.html

Understand, evaluate and apply a range of digital marketing practices to meet specific marketing objectives. ... Integrated marketing communications. Social media marketing and 'prosumption'. Influencer marketing and consumer identity.

Programme & Unit Catalogues 2022/23 - University of…

https://www.bath.ac.uk/catalogues/2022-2023/mn/MN30036.html

Aims:. To provide participants with a comprehensive overview of modern brand communications theory and practice. ... Areas covered include: Strategic communications planning and execution; Digital and Mobile Communications; Promotional, corporate,

Programme & Unit Catalogues 2022/23 - University of…

https://www.bath.ac.uk/catalogues/2022-2023/sp/SP60295.html

3. Consider how the digital revolution has affected strategic political communications and policy. ... 4. Recognise the ways in which the digital revolution affects the policy landscape.

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