We develop content for the University website and student recruitment marketing. We also offer support, guidance, and advice on digital content best practice.
Digital content and development
Access the University’s digital marketing and communications platforms and find advice, support, and guidance on best practice.
A project to deliver a design system to create a fast, accessible and consistent experience for users across different applications, platforms and devices.
A project to deliver a modern publishing platform that allows the University to create, guide and publish content on different digital channels.
Use our publishing platform to create and update pages on the University website.
Use our publishing platform to create and update course information on the University website.
Instructions for using our publishing platform, Typecase, to create effective content for the University website.
Submit a request for you or your colleagues to have training on our content publisher.
What a user story is and how to write one to create user-focused content.
How to write engaging and impactful content for the website.
How to use the editorial style guide to make sure your content is clear, engaging, and consistent with the rest of the website.
How to add headings, links, lists, tables, and other formatting to your content on the University website.
University staff and students can use the blog to showcase their experience or work. If you would like a blog you must request one.
What you need to consider when starting a blog and how to make it a valuable addition to the University's network.
If you run, write for, or maintain a blog on blogs.bath.ac.uk, you should read and follow our acceptable use procedure.
Learn about writing well for blogs and adding images and videos to your posts.