Description:
| Aims: This unit will equip learners with knowledge and skills about:
* Identifying both the technical and commercial characteristics of E Commerce.
* Learning how to analyse the probable impact, potential and challenges on businesses or organisations of deploying an E Commerce solution.
* Identifying and critically examine the main technical requirements that underpin E-commerce solutions.
* Equipping the student with sufficient knowledge and skills to
- Plan for the development of an E Commerce solution
- Design an E Commerce solution
- Manage and develop an E Commerce solution
- Publish market and present an E Commerce solution
- Evaluate an E Commerce solution.
Learning Outcomes: At the completion of the unit, learners should be able to:
* Demonstrate an understanding of the technical and commercial characteristics of E Commerce, by demonstrating broad understanding of the
- The current uses.
- The design and functionality of existing solutions.
- The current market, growth and potential.
- Possible future trends and developments.
* Analyse the probable impact, potential and challenges on businesses or organisations of deploying an E Commerce solution.
* Plan a strategy for the deployment of an E Commerce solution, which must include a detailed briefing of the technical and security issues, requirements and procedures.
* Plan and design an E Commerce solution.
* Develop, build, manage and publish an E Commerce solution.
* Critically evaluate, problem solve, test and present, an E Commerce solution.
Skills:
Academic skills - Research, analyse, compare and contrast, apply, evaluate.
Practical skills - application design skills, development skills, presentation skills, programming and coding skills.
Personal skills - time management, personal organisation, problem solving, and research.
Communication skills - presentations, demonstrations, working with a client.
Content:
Characteristics - technical and commercial
* Defining and positioning, scope, The Internet (features and communication), types, use of ecommerce, front end application and interface design, usability, accessibility, internationalisation, legal, ethical and moral issues.
Impact and challenges
* Risk assessment, impact on management, customer support, integrity of data, logistics, intellectual property and copyright threats, future growth and technology.
Plan a strategy
* Working with client, management strategy and client brief, identifying goals, marketing, implementation priorities, systems analysis, financial and risk assessment, supply side strategy, creating a security policy, security threats and solutions, Implications of E payment systems, international legal ethical and moral issues, meeting customer needs, content management, electronic payment systems, network, choice of hardware and software.
Test, publish, evaluate, and present
* Review with the client, usability testing, application testing, achieving web presence goals, have the clients and customers needs been met, problems solving, demonstrate application.
Design, test, build and evaluate
* Design, functionality, back and front end site design, testing, presenting, evaluating.
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