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Our new Brand Compliance Policy is now available

Thank you to everyone who contributed to the consultation.


News Story

Published on 30 Oct 2026 Last updated on 30 Oct 2026

As we begin bringing our refreshed University of Bath brand to life, we want to help everyone feel confident about using it in their everyday work.

Thank you to everyone who took the time to share their views during the policy’s consultation. Your feedback has helped shape the final policy, which is now available for colleagues to read.

The policy provides a shared approach to using our brand consistently across our University, helping us present a clear and recognisable identity while reflecting the different ways we work.

We know that getting familiar with our refreshed brand will take time, and there's no expectation for everything to change overnight.

Please take a few minutes to read the Brand Compliance Policy and familiarise yourself with what it means for you and your team, in particular 3.7 and 3.8 in roles and responsibilities.

You'll also find practical guidance, templates and resources in the Brand Portal to help you get started.

Thank you for playing your part in bringing our refreshed brand to life.

Brand Compliance Policy

Read the policy