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ME50306: Creativity and design for innovation

Follow this link for further information on academic years Academic Year: 2014/5
Further information on owning departmentsOwning Department/School: Department of Mechanical Engineering
Further information on credits Credits: 6
Further information on unit levels Level: Masters UG & PG (FHEQ level 7)
Further information on teaching periods Period: Semester 1
Further information on unit assessment Assessment Summary: CW 100%
Further information on unit assessment Assessment Detail:
  • Group Poster (CW 15%)
  • Group Presentation (CW 15%)
  • Individual Assignment (CW 70%)
Further information on supplementary assessment Supplementary Assessment: ME50306 Mandatory Extra Work (where allowed by programme regulations)
Further information on requisites Requisites:
Further information on descriptions Description: Aims:
To familiarise the student with the role of design and creativity in innovation. To study the practical application of a number of tools and techniques for creativity and advanced design methods for innovation.

Learning Outcomes:
On successful completion of this unit the student will be able to:
* Describe the relationship between creativity, design and innovation.
* Discuss the conflicting drivers of modern design and innovation.
* Describe some of the underlying principles of creativity from psychology and other disciplines.
* Describe the role that product design discipline plays in delivering innovation to the market.
* Discuss some of the methods and approaches from product design that are used in industry to deliver innovation.
* Select and apply appropriate creative methods for technical problems.

Building skills to deliver or manage innovation by having the ability to:
* apply the fundamental principles of creativity;
* select and apply methods from product design to improve the performance of existing systems and create new systems.

The unit introduces: the relationships between design, creativity and innovation and several advanced design methods for innovation.
Taught content includes: theories and current research on creativity in design; user-centred design and product styling; Technology Readiness Levels and Rapid Product Development.
A number of idea-to-innovation case studies are presented, in order to demonstrate the links between creativity, design and innovation.
A hands-on design-innovation activity is run to learn how to select and apply appropriate creative methods to solve technical problems. The main assessment involves writing a critical essay linking a tool, technique or approach to an industrial innovation context.
Further information on programme availabilityProgramme availability:

ME50306 is Compulsory on the following programmes:

School of Management
* This unit catalogue is applicable for the 2014/15 academic year only. Students continuing their studies into 2015/16 and beyond should not assume that this unit will be available in future years in the format displayed here for 2014/15.
* Programmes and units are subject to change at any time, in accordance with normal University procedures.
* Availability of units will be subject to constraints such as staff availability, minimum and maximum group sizes, and timetabling factors as well as a student's ability to meet any pre-requisite rules.