Please note that this event is limited to University of Bath staff who are responsible for running or contributing to a social media account which represents the University.

During the session, you will discuss:

Tips on how to use polls, GIFs and hashtags

How to run effective student takeovers

The demographics of the University's Instagram followers

Speaker profiles

Tom Mason is the University's Social Media Manager. He is responsible for managing the University's corporate social media profiles and creates regular content to support the University's strategic objectives through its Twitter, Instagram, Facebook and YouTube channels. Before joining the University of Bath, he was previously the Senior Social Media Coordinator at The University of Manchester.

Who should attend

You should be responsible for managing or contributing to a University social media profile to attend