University of Bath School of Management University of Bath School of Management

Modules: Core and options

Programme overview header

Core Modules

The core modules give you a firm grounding in the fundamental areas of business.

Analysis for decision-making

Learn informed decision-making through collection and analysis of data. Develop your critical skills and learn how to gain insights into decision problems through data.

Credits: 3

Led by: Dr Maria Battarra

Managing operational processes

An introduction to the principles of operations management. This module illustrates how all organisations are essentially defined through their operational capabilities. You will experience, analyse, discuss and contrast a wide range of organisations.

Credits: 6

Led by: Professor Alistair Brandon–Jones

Perspectives on leadership and professional development

You'll learn to combine your personal interests with the opportunities and demands of the global economy. You will develop your ability to do so strategically, in personally meaningful ways.

You'll develop your self-awareness and your ability to direct your own career through:

Credits: 6

Led by: Deborah Lewis, Senior Teaching Fellow

Strategic human resource management

You'll learn about the strategic role of HRM in organisations, including the link with performance, flexibility and social legitimacy. You will gain knowledge of environmental contexts of sector, technology, legislation, social institutions and cultures.

We will assess key HRM strategies aimed at improving organisations and employees.

Credits: 3

Led by: Dr Yasin Rofcanin

Strategic marketing

An introduction to the theory and practice of marketing management. You will:

Credits: 6

Led by: Professor Nancy Puccinelli

Strategy

Gain an in-depth appreciation of strategic management thinking and decision-making. You'll explore strategy issues and how to resolve them. You will also develop your strategic thinking, analysis and judgement skills.

Credits: 6

Led by: Professor Michael Mayer

Understanding financial principles

You will gain:

Credits: 6

Led by: Deborah Lewis, Senior Teaching Fellow

Options

The Bath MBA is one of the world's most customisable MBAs.

With one third of the programme dedicated to options, you can tailor your MBA to your personal interests. Study the subjects you need to make the Bath MBA your own with our range of 18 modules.

Applied microeconomics

Gain an understanding of the economy as an evolving complex adaptive system of information the way information is aggregated by price systems how asymmetries in the spread of this information affects this process.

Credits: 3

Behavioural finance

Explore the theory and practice of the emerging area of behavioural finance. You'll learn how psychology and emotions affect investor and managerial financial decision making. You'll also explore ethical issues.

Credits: 3

Business analytics

Learn how modern analytics techniques can support and improve business decision making. You'll gain an understanding of how data can help suggest solutions to complex problems.

Credits: 6

Financial engineering with bonds, options, and other derivatives

Get a thorough understanding of the frameworks and instruments of financial engineering. You'll learn to evaluate different strategies relating to bonds, options and other derivatives.

Credits: 3

Human Resource Management practice

This module will provide a wide analysis of the strategic role of HRM. There is a particular focus on the link to performance.

Through case studies, videos and an interactive group exercise, you'll learn to assess people-management strategies.

Credits: 3

Innovation management

Gain an understanding of the strategic management of product, service and process innovation. You'll learn how firms create value from new ideas and explore the experiences of successful and unsuccessful innovators.

Credits: 3

International finance

Gain a good understanding of financial risks involved in international trading. You'll learn how international financial markets work, the interrelationships and the language involved.

Credits: 3

Knowledge leadership in a global economy

Knowledge management is an emerging business model. It deals with the recognition of human and intellectual capital as core resources within a knowledge economy.

You'll learn about the processes that make knowledge management possible. You'll also gain an understanding of the importance of knowledge for competitive advantage.

Credits: 6

Leadership in context

Knowledge management is an emerging business model. It deals with the recognition of human and intellectual capital as core resources within a knowledge economy.

An advanced leadership course. You'll use experiential learning (reflecting on practice) to examine group processes and dynamics. This will allow you to gain insights about leadership and organisations.

Credits: 6

Managing the digital enterprise

Investigate how advances in communications technology have changed organisational culture and business processes.

Credits: 6

Risk management

Develop your understanding of the risk management function within a company. You'll learn to define a company's risk profile and develop an enterprise risk policy.

Credits: 3

Service design and innovation

Gain a thorough understanding of frameworks used to design new services. You'll learn how to identify and answer the needs of your clients and how to make sure you're creating value efficiently.

Credits: 3

Strategic brand management

On this course you will:

Credits: 6

Supply chain management

Examine the concepts and approaches used in purchasing and supply operations, management, strategy and policy.

Credits: 6

Sustainable business practices

Investigate the tools needed to create a sustainability strategy within an organisation. You will:

Credits: 3

The psychology of decision making

Gain an introduction to modern theories, research and practices of decision making. You'll learn about processes that influence choice, and how decisions can shape organisational life.

This module uses material from disciplines including:

Credits: 3

Understanding commercial law

Gain an introduction to modern theories, research and practices of decision making. You'll learn about processes that influence choice, and how decisions can shape organisational life.

Gain an understanding of the implications of law for business. We focus on common commercial practice and the law in the context of the wider business world.

Credits: 6

Venture capital finance

Develop your understanding of the process behind venture capital funding of entrepreneurial enterprises. You will examine:

Credits: 3