Business @ Breakfast, our successful monthly networking meeting, brings together academics from the School of Management and professionals from Bath, Bristol and the surrounding areas for informative talks, networking and discussion around best practices and any issues facing businesses.
This event is suitable for:
- Company Directors
- Senior Managers
- Founders
- Individuals responsible for learning and development/HR within a business
- Talent Directors
We want our future sessions to be guided by you, focusing on the topics that you feel would be beneficial for your business. Please let us know what you would like to hear about at subsequent events.
This month's discussion
Why do people buy from your company?
The challenge is that companies either can’t answer this question or they try to be all things to all people. This approach doesn’t work and in this session we’ll look at a selection of global brands and discuss their ‘C.U.R.E.’
C.U.R.E. is an acronym and each of those letters describe the reasons why customers buy from certain companies.
By the end of this interactive session, you’ll be well on the way to defining and articulating your own company’s C.U.R.E.
Our speaker - David 'Kav ' Kavanagh
David 'Kav' Kavanagh has worked in sales for 30 years. His experience focuses on helping global financial institutions solve customer relationship management, cyber security and data management challenges. Kav is now at Sales Geek, offering fractional sales director services to local SMEs to improve their sales growth and strategy.
Outside of work, Kav spends most of his time outdoors. He lives south of Devizes with his wife Cathy, three horses and three dogs.
