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Exploring the Social Impact of Games – ‘The Psychgeist of Popular Culture: The Legend of Zelda’

Join us for this book launch webinar looking at the positive impact of video games.

  • 13 Nov 2025, 4.00pm to 5.00pm GMT
  • This is an online event.
  • This event is free
Man playing a Zelda video game on a Nintendo Switch
This webinar will feature three panellists exploring how the real world is impacted by video games and online spaces.

The video games industry is one of the biggest in the world. Millions of players worldwide spend hours deeply invested in their favourite games.

In this webinar, we illuminate the positive impact games can have on players’ psychology, social lives and society at large. Our panellists will each discuss the cultural and psychological impact of video games, and explore how the real world is impacted by these online spaces.

This webinar introduces the latest book in The Psychgeist of Pop Culture series, focusing on Nintendo's Legend of Zelda. Edited by Annayah M.B. Prosser and published by Play Story Press.

Our speakers

This webinar will feature three panellists.

Dr Annayah M.B. Prosser is an Assistant Professor (Lecturer) of Marketing, Business and Society here in the School of Management. She is an interdisciplinary social scientist, with training in social psychology and the environmental social sciences.

Her primary research interests explore the interpersonal dimensions of ethics, identity and advocacy. She is the editor of The Psychgeist of Popular Culture: The Legend of Zelda, as well a contributing author.

Her chapter explores how the open-world games in the series can help us understand and respond to climate calamity in the real world.

Dr Rachel Kowert is the Psychgeist series editor, and has published over 100 peer-reviewed articles exploring online spaces and video games. She is also the editor of Psychgeist editions on The Witcher and Taylor Swift .

Rachel is a globally recognised leader in global policy and product development. She has been working with non-profit, governmental and non-governmental agencies for more than 15 years through data-driven research focused on mental health and trust and safety in digital games.

She has spoken about her work to thousands of people across the globe, including the United Nations and the United States Congress.

Dr Kathryn Francis is a Senior Researcher in Design Bioethics and Moral Psychology at the University of Oxford.

She is Co-Director of the Design Bioethics Laboratory within the Department of Psychiatry. She is also co-director of the Wellcome Discovery Platform ‘ANTITHESES’.

Before joining the University of Oxford, she directed the Moral Minds Lab at the University of Leeds as an Assistant Professor. She is also a contributor to the The Psychgeist of Popular Culture: The Legend of Zelda – her chapter explores moral identities and behaviour in the games, and what our moral decision making in-game can impact real life.

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Please get in touch if you have any questions.